USPTO trademark

GUS

Under examinationUSPTOWord markClass 9Class 35Class 36Class 42+1

"GUS" is a word mark owned by Gusto, Inc., filed at the USPTO on June 15, 2026. It is under examination and covers classes 9, 35, 36, 42 and 45.

View Gusto, Inc. portfolioGet this data via the API
Official USPTO record
GUS trademark as filed
As filed with the USPTO
Status
Under examination
Since October 27, 2026
Filed
June 15, 2026
Registered
Not yet
Expires
Not recorded
Application no.
99886074
Registration no.
Not yet
Office
USPTO
United States Patent and Trademark Office
Mark type
Word mark
5 classes
Ownership

Who owns GUS

The owner on file, matched to the company behind it. Every owner-name spelling for that company is grouped on its page.

Owner

Gusto, Inc.

San Francisco, United States

28 trademarks in the portfolioView company

Representative

Connie L. Ellerbach

Fenwick & West LLP

Goods and services

What the mark covers

The products and services GUS is filed for, grouped by Nice class.

  • Downloadable computer software featuring artificial intelligence and machine learning, namely, AI powered software agents for business management, payroll administration, human resources administration, employee benefits administration, tax reporting, compliance monitoring, workforce management, and business data analysis; downloadable computer software for business analytics, reporting, decision support, and workflow automation relating to payroll, human resources, employee benefits, tax compliance, and workforce management

  • Business administration and management services in the fields of payroll, human resources, employee benefits, workforce administration, compliance, and business operations; providing business information, data analysis, and reporting to assist with business decision making through software platforms; providing automated business task execution services performed at the request and authorization of users; business advisory services in the nature of operational efficiency, compliance strategy, and workforce management

  • Financial technology services featuring access to and administration of financial products and services, namely, insurance administration services; payment processing and transaction services; earned wage access and cash out services; wallet services; and cash account services; providing financial information, account administration services, transaction processing services, and financial management services provided using online software platforms

  • Software as a service (SaaS) and platform as a service (PaaS) featuring artificial intelligence and machine learning software, namely, AI powered software agents for payroll administration, human resources administration, employee benefits administration, tax reporting, compliance monitoring, workforce management, business analytics, and reporting; providing online, non downloadable software for business analytics, reporting, decision support, and workflow automation relating to payroll, human resources, employee benefits, tax compliance, and workforce management; computer software development, customization, maintenance, integration, and technical support services

  • Regulatory monitoring and compliance support services in the fields of employment, payroll, taxation, employee benefits, financial administration, and workforce management; providing regulatory updates, summaries of legal and regulatory requirements, and compliance alerts using artificial intelligence enabled software agents; monitoring regulatory developments and providing compliance related updates and tools to assist businesses in understanding and meeting legal and regulatory obligations

History

What has happened so far

Steps recorded by the USPTO, newest first.

  1. Assigned to examiner
  2. New application office supplied data entered
  3. Application filing receipt mailed
  4. New application entered
FAQ

About GUS

Who owns the trademark "GUS"?

The USPTO trademark "GUS" (application 99886074) is owned by Gusto, Inc.

What is the status of "GUS"?

Its status at the USPTO is: under examination.

API

Get this data via the API

Everything on this page comes from the Signa API. Pull GUS and marks like it into your own product with one request.

  • GET/v1/trademarks/{id}

    The full record: owners, classes, dates and images

  • GET/v1/trademarks/{id}/events

    Every step in the office history

  • GET/v1/proceedings?trademark_id={id}

    Oppositions and cancellations against the mark

Get API keyView docs
GET /v1/trademarks/{id}
ID=tm_019ed402-b3bc-74ba-b79e-9f8c0917b368
curl https://api.signa.so/v1/trademarks/$ID \
  -H "Authorization: Bearer $SIGNA_API_KEY"
Response
{
  "id": "tm_019ed402-b3bc-74ba-b79e-9f8c0917b368",
  "object": "trademark",
  "mark_text": "GUS",
  "status": {
    "primary": "pending",
    "stage": "examining"
  },
  "office_code": "US",
  "application_number": "99886074",
  "filing_date": "2026-06-15",
  "nice_classes": [
    9,
    35,
    36,
    42,
    45
  ],
  "owners": [
    {
      "name": "Gusto, Inc.",
      "entity_id": "ent_019ebbce-c840-773d-93c3-b82bdc0eb53a"
    }
  ]
}