USPTO trademark

IT'S ALWAYS BEEN BLACK AND WHITE

Under examinationUSPTOWord markClass 35

"IT'S ALWAYS BEEN BLACK AND WHITE" is a word mark owned by Foot Locker Retail, Inc., filed at the USPTO on June 10, 2026. It is under examination and covers class 35 (Advertising and Business).

Official USPTO record
IT'S ALWAYS BEEN BLACK AND WHITE trademark as filed
As filed with the USPTO
Status
Under examination
Since October 27, 2026
Filed
June 10, 2026
Registered
Not yet
Expires
Not recorded
Application no.
99878008
Registration no.
Not yet
Office
USPTO
United States Patent and Trademark Office
Mark type
Word mark
1 class
Ownership

Who owns IT'S ALWAYS BEEN BLACK AND WHITE

The owner on file, matched to the company behind it. Every owner-name spelling for that company is grouped on its page.

Goods and services

What the mark covers

The products and services IT'S ALWAYS BEEN BLACK AND WHITE is filed for, grouped by Nice class.

History

What has happened so far

Steps recorded by the USPTO, newest first.

  1. Assigned to examiner
  2. New application office supplied data entered
  3. Teas change of correspondence received
  4. Applicant/correspondence changes (non-responsive) entered
  5. Teas change of owner address received
  6. Application filing receipt mailed
  7. New application entered
FAQ

About IT'S ALWAYS BEEN BLACK AND WHITE

Who owns the trademark "IT'S ALWAYS BEEN BLACK AND WHITE"?

The USPTO trademark "IT'S ALWAYS BEEN BLACK AND WHITE" (application 99878008) is owned by Foot Locker Retail, Inc.

What is the status of "IT'S ALWAYS BEEN BLACK AND WHITE"?

Its status at the USPTO is: under examination.

API

Get this data via the API

Everything on this page comes from the Signa API. Pull IT'S ALWAYS BEEN BLACK AND WHITE and marks like it into your own product with one request.

  • GET/v1/trademarks/{id}

    The full record: owners, classes, dates and images

  • GET/v1/trademarks/{id}/events

    Every step in the office history

  • GET/v1/proceedings?trademark_id={id}

    Oppositions and cancellations against the mark

GET /v1/trademarks/{id}
ID=tm_019eba38-9717-716a-93a3-d84ea2a6e6f5
curl https://api.signa.so/v1/trademarks/$ID \
  -H "Authorization: Bearer $SIGNA_API_KEY"
Response
{
  "id": "tm_019eba38-9717-716a-93a3-d84ea2a6e6f5",
  "object": "trademark",
  "mark_text": "IT'S ALWAYS BEEN BLACK AND WHITE",
  "status": {
    "primary": "pending",
    "stage": "examining"
  },
  "office_code": "US",
  "application_number": "99878008",
  "filing_date": "2026-06-10",
  "nice_classes": [
    35
  ],
  "owners": [
    {
      "name": "Foot Locker Retail, Inc.",
      "entity_id": "ent_019ef802-c307-72ff-aea0-61a243c636a5"
    }
  ]
}