USPTO trademark

DIY UNIVERSITY BY SALLY BEAUTY

RegisteredUSPTOWord markClass 35Class 41Class 44

"DIY UNIVERSITY BY SALLY BEAUTY" is a word mark owned by Sally Holdings LLC, filed at the USPTO on November 6, 2020. It is registered and covers classes 35, 41 and 44.

View Sally Holdings LLC portfolio Get this data via the API

Data current as of February 4, 2026Official USPTO record

As filed with the USPTO

Status: Registered; Since February 28, 2023
Filed: November 6, 2020
Registered: February 28, 2023
Expires: Not recorded
Application no.: 90304726
Registration no.: 6992265
Office: USPTO; United States Patent and Trademark Office
Mark type: Word mark; 3 classes

Ownership

Who owns DIY UNIVERSITY BY SALLY BEAUTY

The owner on file, matched to the company behind it. Every owner-name spelling for that company is grouped on its page.

Owner

Sally Holdings LLC

Plano, United States

47 trademarks in the portfolioView company

Representative

Janice W. Housey

Litmus Law PLLC

Goods and services

What the mark covers

The products and services DIY UNIVERSITY BY SALLY BEAUTY is filed for, grouped by Nice class.

35Class 35 · Advertising and Business
Providing consumer product information about beauty goods and services
41Class 41 · Education and Entertainment
Educational services in the nature of seminars and instruction in the field of beauty arts and skills; workshops in the field of beauty arts topics
44Class 44 · Medical, Beauty, and Agricultural
Providing educational information about how to use beauty goods

History

What has happened so far

Steps recorded by the USPTO, newest first.

February 2, 2026Teas change of correspondence received
February 2, 2026Attorney/dom.rep.revoked and/or appointed
February 2, 2026Teas revoke/app/change addr of atty/dom rep received
February 2, 2026Applicant/correspondence changes (non-responsive) entered
February 2, 2026Teas change of owner address received
November 9, 2023Teas change of correspondence received
November 9, 2023Attorney/dom.rep.revoked and/or appointed
November 9, 2023Teas revoke/app/change addr of atty/dom rep received
October 10, 2023Teas change of correspondence received
October 10, 2023Attorney/dom.rep.revoked and/or appointed

10 earlier steps on the official record.

FAQ

About DIY UNIVERSITY BY SALLY BEAUTY

Who owns the trademark "DIY UNIVERSITY BY SALLY BEAUTY"?

The USPTO trademark "DIY UNIVERSITY BY SALLY BEAUTY" (application 90304726) is owned by Sally Holdings LLC.

What is the status of "DIY UNIVERSITY BY SALLY BEAUTY"?

Its status at the USPTO is: registered.

When was "DIY UNIVERSITY BY SALLY BEAUTY" registered?

It was registered on February 28, 2023.

API

Get this data via the API

Everything on this page comes from the Signa API. Pull DIY UNIVERSITY BY SALLY BEAUTY and marks like it into your own product with one request.

GET/v1/trademarks/{id}
The full record: owners, classes, dates and images
GET/v1/trademarks/{id}/events
Every step in the office history
GET/v1/proceedings?trademark_id={id}
Oppositions and cancellations against the mark

Get API key View docs

GET /v1/trademarks/{id}

ID=tm_019d2c8b-16df-7419-8125-f87b61f0464e
curl https://api.signa.so/v1/trademarks/$ID \
  -H "Authorization: Bearer $SIGNA_API_KEY"

Response

{
  "id": "tm_019d2c8b-16df-7419-8125-f87b61f0464e",
  "object": "trademark",
  "mark_text": "DIY UNIVERSITY BY SALLY BEAUTY",
  "status": {
    "primary": "active",
    "stage": "registered"
  },
  "office_code": "US",
  "application_number": "90304726",
  "filing_date": "2020-11-06",
  "nice_classes": [
    35,
    41,
    44
  ],
  "owners": [
    {
      "name": "SALLY HOLDINGS LLC",
      "entity_id": "ent_019eb6f8-6f4a-720b-8511-b9a81a770762"
    }
  ]
}