USPTO trademark

ESSIE SMOOTH-E

RegisteredUSPTOWord markClass 3

"ESSIE SMOOTH-E" is a word mark owned by L'Oreal USA S/D, Inc., filed at the USPTO on December 19, 2017. It is registered and covers class 3 (Cosmetics and Cleaning Preparations).

View L'Oreal USA S/D, Inc. portfolioGet this data via the API
Official USPTO record
ESSIE SMOOTH-E trademark as filed
As filed with the USPTO
Status
Registered
Since March 8, 2025
Filed
December 19, 2017
Registered
July 2, 2019
Expires
Not recorded
Application no.
87726129
Registration no.
5795295
Office
USPTO
United States Patent and Trademark Office
Mark type
Word mark
1 class
Ownership

Who owns ESSIE SMOOTH-E

The owner on file, matched to the company behind it. Every owner-name spelling for that company is grouped on its page.

Owner

L'Oreal USA S/D, Inc.

New York, United States

2,114 trademarks in the portfolioView company

Representative

Lisa M. Gigliotti

L'Oreal USA CS/D, Inc.

Goods and services

What the mark covers

The products and services ESSIE SMOOTH-E is filed for, grouped by Nice class.

History

What has happened so far

Steps recorded by the USPTO, newest first.

  1. Notice of acceptance of sec. 8 & 15 - e-mailed
  2. Registered - sec. 8 (6-yr) accepted & sec. 15 ack.
  3. Case assigned to post registration paralegal
  4. Teas section 8 & 15 received
  5. Courtesy reminder - sec. 8 (6-yr) e-mailed
  6. Automatic update of assignment of ownership
  7. Registered-principal register
  8. Notice of acceptance of statement of use e-mailed
  9. Allowed principal register - sou accepted
  10. Statement of use processing complete

10 earlier steps on the official record.

Disputes

Oppositions and cancellations

Proceedings recorded against this mark by the USPTO. Reported as recorded, not legal advice.

FAQ

About ESSIE SMOOTH-E

Who owns the trademark "ESSIE SMOOTH-E"?

The USPTO trademark "ESSIE SMOOTH-E" (application 87726129) is owned by L'Oreal USA S/D, Inc.

What is the status of "ESSIE SMOOTH-E"?

Its status at the USPTO is: registered.

When was "ESSIE SMOOTH-E" registered?

It was registered on July 2, 2019.

API

Get this data via the API

Everything on this page comes from the Signa API. Pull ESSIE SMOOTH-E and marks like it into your own product with one request.

  • GET/v1/trademarks/{id}

    The full record: owners, classes, dates and images

  • GET/v1/trademarks/{id}/events

    Every step in the office history

  • GET/v1/proceedings?trademark_id={id}

    Oppositions and cancellations against the mark

Get API keyView docs
GET /v1/trademarks/{id}
ID=tm_019d2c6e-5262-72b2-916f-30d03abbeb0a
curl https://api.signa.so/v1/trademarks/$ID \
  -H "Authorization: Bearer $SIGNA_API_KEY"
Response
{
  "id": "tm_019d2c6e-5262-72b2-916f-30d03abbeb0a",
  "object": "trademark",
  "mark_text": "ESSIE SMOOTH-E",
  "status": {
    "primary": "active",
    "stage": "registered"
  },
  "office_code": "US",
  "application_number": "87726129",
  "filing_date": "2017-12-19",
  "nice_classes": [
    3
  ],
  "owners": [
    {
      "name": "L'OREAL USA S/D, INC.",
      "entity_id": "ent_019ebc04-41ae-770a-b918-43d802bed3f6"
    }
  ]
}