BE TRUE. SHARE TRUE.
"BE TRUE. SHARE TRUE." is a word mark owned by Shoptrue, Inc., filed at the USPTO on December 7, 2010. It was cancelled and covers class 35 (Advertising and Business).
- Status
- Cancelled
- Since April 10, 2026
- Filed
- December 7, 2010
- Registered
- September 29, 2015
- Expires
- Not recorded
- Application no.
- 85192193
- Registration no.
- 4822285
- Office
- USPTO
- United States Patent and Trademark Office
- Mark type
- Word mark
- 1 class
Who owns BE TRUE. SHARE TRUE.
The owner and representative on file with the office.
Owner
Shoptrue, Inc.
Salt Lake City, United States
Representative
Aaron D. Hendelman
Wilson Sonsini Goodrich & Rosati
What the mark covers
The products and services BE TRUE. SHARE TRUE. is filed for, grouped by Nice class.
retail store services and online retail store services featuring women and men's apparel
What has happened so far
Steps recorded by the USPTO, newest first.
- Cancelled sec. 8 (10-yr)/expired section 9
- Assignment of ownership not updated automatically
- Courtesy reminder - sec. 8 (10-yr)/sec. 9 e-mailed
- Teas change of correspondence received
- Applicant/correspondence changes (non-responsive) entered
- Teas change of owner address received
- Notice of acceptance of sec. 8 - e-mailed
- Registered - sec. 8 (6-yr) accepted
- Case assigned to post registration paralegal
- Automatic update of assignment of ownership
10 earlier steps on the official record.
Oppositions and cancellations
Proceedings recorded against this mark by the USPTO. Reported as recorded, not legal advice.
About BE TRUE. SHARE TRUE.
Who owns the trademark "BE TRUE. SHARE TRUE."?
The USPTO trademark "BE TRUE. SHARE TRUE." (application 85192193) is owned by Shoptrue, Inc.
What is the status of "BE TRUE. SHARE TRUE."?
Its status at the USPTO is: cancelled.
When was "BE TRUE. SHARE TRUE." registered?
It was registered on September 29, 2015.
Get this data via the API
Everything on this page comes from the Signa API. Pull BE TRUE. SHARE TRUE. and marks like it into your own product with one request.
GET/v1/trademarks/{id}The full record: owners, classes, dates and images
GET/v1/trademarks/{id}/eventsEvery step in the office history
GET/v1/proceedings?trademark_id={id}Oppositions and cancellations against the mark
ID=tm_019d2be4-dc40-71a9-b98f-a621500bc987
curl https://api.signa.so/v1/trademarks/$ID \
-H "Authorization: Bearer $SIGNA_API_KEY"{
"id": "tm_019d2be4-dc40-71a9-b98f-a621500bc987",
"object": "trademark",
"mark_text": "BE TRUE. SHARE TRUE.",
"status": {
"primary": "inactive",
"stage": "cancelled"
},
"office_code": "US",
"application_number": "85192193",
"filing_date": "2010-12-07",
"nice_classes": [
35
],
"owners": [
{
"name": "SHOPTRUE, INC.",
"entity_id": null
}
]
}