APPLOVIN
"APPLOVIN" is a word mark owned by AppLovin Corporation, filed at the USPTO on October 10, 2025. It is under examination and covers classes 9, 35, 38, 41 and 42.
- Status
- Under examination
- Since July 21, 2026
- Filed
- October 10, 2025
- Registered
- Not yet
- Priority date
- April 10, 2025
- Claimed from United Kingdom
- Application no.
- 99436920
- Registration no.
- Not yet
- Office
- USPTO
- United States Patent and Trademark Office
- Mark type
- Word mark
- 5 classes
Who owns APPLOVIN
The owner on file, matched to the company behind it. Every owner-name spelling for that company is grouped on its page.
Owner
AppLovin Corporation
APP · Palo Alto, United States
Representative
Olivia M. Clavio
Faegre Drinker Biddle & Reath LLP
What the mark covers
The products and services APPLOVIN is filed for, grouped by Nice class.
Downloadable mobile applications for recommending and placing advertisements and programmatic advertising in the field of advertising; Downloadable computer software platforms for recommending and placing advertisements and programmatic advertising in the field of advertising; Downloadable computer programs for recommending and placing advertisements and programmatic advertising in the field of advertising; Downloadable artificial intelligence (AI) software to create, automate and optimize advertising; Downloadable computer software for creating, recommending and placing advertisements; Downloadable computer software for programmatic advertising in the field of advertising; Downloadable computer software for mobile devices that uses data to recommend and deliver advertising; Downloadable computer software in the fields of e-commerce and gaming for tracking and optimizing digital advertising revenue and profitability; Downloadable computer software in the fields of e commerce and gaming using artificial intelligence for use in optimizing advertising impressions and determining optimal recommendation and placement of advertisements; Downloadable and installable downloadable computer software in the fields of e-commerce and gaming for use in optimizing automated advertising campaigns and managing advertising inventory; Downloadable and installable downloadable computer software in the fields of e-commerce and gaming for purposes of determining optimal creation, recommendation and placement of advertisements; Downloadable and installable downloadable computer software in the fields of e-commerce and gaming for programming, managing, recommending, reporting, planning and delivery of automated advertising; Downloadable and installable downloadable computer software in the fields of e-commerce and gaming for attributing purchases and key performance indicators to responsible third-party advertisements; Downloadable software for programmatic advertising in the field of advertising; Downloadable software for programmatic advertising in the nature of mobile applications in the field of advertising; Downloadable software development kits (SDK); Downloadable software development kits to allow users to create and share artificial intelligence software applications
Creating, providing, recommending and disseminating advertising content for others; Dissemination of advertising for others via public and private wireless networks for display on mobile devices; Online advertising and marketing services in the fields of e-commerce and gaming via wireless networks and the Internet for display on mobile devices; Advertising, marketing and promotional consultancy, advisory and assistance services; Dissemination and recommendation of advertising for others via the internet; Market analysis and research for advertising; Compilation of statistics relating to advertising; Programmatic advertising; Provision of advertising space on the internet for real time advertising; Information relating to advertising, marketing and advertising media provided online; Advertising and marketing advice for others related to e-commerce and gaming; Arranging of commercial transactions for third parties for others in the fields of advertising, gaming and e-commerce; Consultancy regarding advertising communication strategies; Collection, processing, systematization, compilation, and analysis of data relevant for advertising
Broadcasting services, namely, transmission of advertising programs and media advertising communications via digital communications networks; Audio and video broadcasting services over the Internet; Telecommunication services, namely, transmission of webcasts; Transmission of data, digital media, electronic media, news, messages, podcasts; Data, video and audio streaming; News agency services for electronic transmission; Provision of advisory, information and consultancy services in respect of the aforesaid services
Digital video, audio, and multimedia publishing services; Organizing conferences, exhibitions for entertainment purposes; Provision of online websites for information, education, training, and entertainment purposes in the field of marketing and advertising; Education and training services, namely, providing online instruction in the field of marketing and advertising; Providing non-downloadable media from websites, namely, online, non-downloadable short-form videos in the field of marketing and advertising via websites; Education services, namely, providing non-downloadable webinars in the field of marketing and advertising; Providing a website featuring blogs and non-downloadable publications in the nature of articles in the fields of advertising and marketing, digital advertising, artificial intelligence, e-commerce, computer software and mobile applications; Providing a website featuring resources, namely, non-downloadable publications in the nature of guides and reports in the field of advertising and marketing, digital advertising, artificial intelligence, e commerce, computer software and mobile applications; Providing non-downloadable videos in the fields of advertising and marketing, digital advertising, artificial intelligence, e-commerce, computer software and mobile applications via a website; Entertainment information; Multimedia publishing relating to software; Provision of information, advisory and consultancy services in respect of the aforesaid services
Providing temporary use of online non-downloadable software and applications for use in the management of mobile software applications; Providing online non-downloadable software for the collection, editing, organizing, modifying, book marking, transmission, storage, and sharing information; Platform as a service (PAAS) featuring computer software platforms for digital advertising; Platform as a service (PAAS) featuring non-downloadable computer software for use in creating, formatting, optimization and delivery of advertisements via the internet; Platform as a service (PAAS) featuring software using artificial intelligence (AI) for use in creating, formatting, optimization and delivery of advertisements via the internet; Software as a service (SAAS) services featuring computer software for digital advertising; Software as a service (SAAS) services featuring software for programmatic advertising in the field of advertising; Software as a service (SAAS) services featuring software using artificial intelligence (AI) for use in creating, formatting, optimization and delivery of advertisements via the internet; Software as a service (SAAS) services featuring artificial intelligence software for attributing purchases and key performance indicators to responsible advertisements; Software as a service (SAAS) services featuring artificial intelligence software that provides real-time intelligence by combining information from various databases to determine advertisement delivery to users on various platforms; Software as a service (SAAS) services featuring software development and publishing tools; Artificial intelligence-enabled software as a service (SAAS) services featuring software for use in optimizing advertising campaigns, optimizing bidding on impressions and determining optimal placement of advertisements; Providing online non-downloadable software development and publishing tools; Providing online non-downloadable software for scaling the distribution of other software; Providing online non-downloadable software for advertising, marketing, and monetizing other software; Providing online non-downloadable software for user acquisition management and scaling; Providing temporary use of online non-downloadable software development kits (SDKS); Providing a web hosting platform for users to access real-time analytics and measurements; Design and development of computer software for reading, transmitting and organizing data in the fields of e-commerce and gaming; Data analysis in the fields of audience monetization and revenue generation; Technological consultation services in the fields of artificial intelligence, e-commerce and gaming
What has happened so far
Steps recorded by the USPTO, newest first.
- Previous allowance count withdrawn
- Withdrawn from pub - senior attorney request
- Withdrawn from pub - og review query
- On hold - electronic record review required
- Approved for pub - principal register
- Notification of examiners amendment e-mailed
- Examiner's amendment entered
- Examiners amendment e-mailed
- Examiners amendment -written
- Teas/email correspondence entered
10 earlier steps on the official record.
About APPLOVIN
Who owns the trademark "APPLOVIN"?
The USPTO trademark "APPLOVIN" (application 99436920) is owned by AppLovin Corporation.
What is the status of "APPLOVIN"?
Its status at the USPTO is: under examination.
Get this data via the API
Everything on this page comes from the Signa API. Pull APPLOVIN and marks like it into your own product with one request.
GET/v1/trademarks/{id}The full record: owners, classes, dates and images
GET/v1/trademarks/{id}/eventsEvery step in the office history
GET/v1/proceedings?trademark_id={id}Oppositions and cancellations against the mark
ID=tm_019d2b42-1343-748e-b0d3-7330ad7f82c7
curl https://api.signa.so/v1/trademarks/$ID \
-H "Authorization: Bearer $SIGNA_API_KEY"{
"id": "tm_019d2b42-1343-748e-b0d3-7330ad7f82c7",
"object": "trademark",
"mark_text": "APPLOVIN",
"status": {
"primary": "pending",
"stage": "examining"
},
"office_code": "US",
"application_number": "99436920",
"filing_date": "2025-10-10",
"nice_classes": [
9,
35,
38,
41,
42
],
"owners": [
{
"name": "AppLovin Corporation",
"entity_id": "ent_019eb70d-c964-7739-88da-e277fb7600cc"
}
]
}