USPTO trademark

DON'T BE SQUARE

RegisteredUSPTOWord markClass 14Class 18Class 35

"DON'T BE SQUARE" is a word mark owned by The Big O, LLC, filed at the USPTO on May 31, 2019. It is registered and covers classes 14, 18 and 35.

Get this data via the API

Data current as of May 12, 2026Official USPTO record

As filed with the USPTO

Status: Registered; Since May 11, 2021
Filed: May 31, 2019
Registered: May 11, 2021
Expires: Not recorded
Application no.: 88455288
Registration no.: 6348840
Office: USPTO; United States Patent and Trademark Office
Mark type: Word mark; 3 classes

Ownership

Who owns DON'T BE SQUARE

The owner and representative on file with the office.

Owner

The Big O, LLC

Dallas, United States

Representative

Mike A. McArthur

Haynes and Boone, LLP

Goods and services

What the mark covers

The products and services DON'T BE SQUARE is filed for, grouped by Nice class.

14Class 14 · Jewelry
Leather key chains; leather key rings; faux leather key chains; faux leather key rings; Silicone key chains; silicone key rings; non-metal key rings
18Class 18 · Leather Goods
Purses; wallets; leather bags; leather cases
35Class 35 · Advertising and Business
Retail store and online retail store services featuring key chains, key rings, purses, wallets, bags, cases

History

What has happened so far

Steps recorded by the USPTO, newest first.

May 11, 2026Courtesy reminder - sec. 8 (6-yr) e-mailed
May 11, 2021Registered-principal register
April 9, 2021Notice of acceptance of statement of use e-mailed
April 8, 2021Allowed principal register - sou accepted
March 19, 2021Statement of use processing complete
March 19, 2021Case assigned to intent to use paralegal
March 1, 2021Use amendment filed
March 1, 2021Teas statement of use received
September 10, 2020Notice of approval of extension request e-mailed
September 8, 2020Sou extension 1 granted

10 earlier steps on the official record.

FAQ

About DON'T BE SQUARE

Who owns the trademark "DON'T BE SQUARE"?

The USPTO trademark "DON'T BE SQUARE" (application 88455288) is owned by The Big O, LLC.

What is the status of "DON'T BE SQUARE"?

Its status at the USPTO is: registered.

When was "DON'T BE SQUARE" registered?

It was registered on May 11, 2021.

API

Get this data via the API

Everything on this page comes from the Signa API. Pull DON'T BE SQUARE and marks like it into your own product with one request.

GET/v1/trademarks/{id}
The full record: owners, classes, dates and images
GET/v1/trademarks/{id}/events
Every step in the office history
GET/v1/proceedings?trademark_id={id}
Oppositions and cancellations against the mark

Get API key View docs

GET /v1/trademarks/{id}

ID=tm_019d2aa1-1ee4-761a-bff9-2801b0ea6f0b
curl https://api.signa.so/v1/trademarks/$ID \
  -H "Authorization: Bearer $SIGNA_API_KEY"

Response

{
  "id": "tm_019d2aa1-1ee4-761a-bff9-2801b0ea6f0b",
  "object": "trademark",
  "mark_text": "DON'T BE SQUARE",
  "status": {
    "primary": "active",
    "stage": "registered"
  },
  "office_code": "US",
  "application_number": "88455288",
  "filing_date": "2019-05-31",
  "nice_classes": [
    14,
    18,
    35
  ],
  "owners": [
    {
      "name": "The Big O, LLC",
      "entity_id": null
    }
  ]
}