USPTO trademark

HONEST BEAUTY

RegisteredUSPTOWord markClass 35

"HONEST BEAUTY" is a word mark owned by The Honest Company, Inc., filed at the USPTO on October 7, 2014. It is registered and covers class 35 (Advertising and Business).

View The Honest Company, Inc. portfolioGet this data via the API
Official USPTO record
HONEST BEAUTY trademark as filed
As filed with the USPTO
Status
Registered
Since September 13, 2025
Filed
October 7, 2014
Registered
May 19, 2015
Expires
Not recorded
Application no.
86975486
Registration no.
4739220
Office
USPTO
United States Patent and Trademark Office
Mark type
Word mark
1 class
Ownership

Who owns HONEST BEAUTY

The owner on file, matched to the company behind it. Every owner-name spelling for that company is grouped on its page.

Owner

The Honest Company, Inc.

HNST · Playa Vista, United States

283 trademarks in the portfolioView company

Representative

Irene Y. Lee

Russ August & Kabat

Goods and services

What the mark covers

The products and services HONEST BEAUTY is filed for, grouped by Nice class.

History

What has happened so far

Steps recorded by the USPTO, newest first.

  1. Notice of acceptance of sec. 8 & 9 - e-mailed
  2. Registered and renewed (first renewal - 10 yrs)
  3. Registered - sec. 8 (10-yr) accepted/sec. 9 granted
  4. Case assigned to post registration paralegal
  5. Teas section 8 & 9 received
  6. Courtesy reminder - sec. 8 (10-yr)/sec. 9 e-mailed
  7. Assignment of ownership not updated automatically
  8. Notice of suit
  9. Notice of acceptance of sec. 8 & 15 - e-mailed
  10. Registered - sec. 8 (6-yr) accepted & sec. 15 ack.

10 earlier steps on the official record.

Disputes

Oppositions and cancellations

Proceedings recorded against this mark by the USPTO. Reported as recorded, not legal advice.

FAQ

About HONEST BEAUTY

Who owns the trademark "HONEST BEAUTY"?

The USPTO trademark "HONEST BEAUTY" (application 86975486) is owned by The Honest Company, Inc.

What is the status of "HONEST BEAUTY"?

Its status at the USPTO is: registered.

When was "HONEST BEAUTY" registered?

It was registered on May 19, 2015.

API

Get this data via the API

Everything on this page comes from the Signa API. Pull HONEST BEAUTY and marks like it into your own product with one request.

  • GET/v1/trademarks/{id}

    The full record: owners, classes, dates and images

  • GET/v1/trademarks/{id}/events

    Every step in the office history

  • GET/v1/proceedings?trademark_id={id}

    Oppositions and cancellations against the mark

Get API keyView docs
GET /v1/trademarks/{id}
ID=tm_019d2901-32b3-75b9-83c9-c90c9bc150b2
curl https://api.signa.so/v1/trademarks/$ID \
  -H "Authorization: Bearer $SIGNA_API_KEY"
Response
{
  "id": "tm_019d2901-32b3-75b9-83c9-c90c9bc150b2",
  "object": "trademark",
  "mark_text": "HONEST BEAUTY",
  "status": {
    "primary": "active",
    "stage": "registered"
  },
  "office_code": "US",
  "application_number": "86975486",
  "filing_date": "2014-10-07",
  "nice_classes": [
    35
  ],
  "owners": [
    {
      "name": "The Honest Company, Inc.",
      "entity_id": "ent_019ebbb3-706a-748b-87ac-bc189265377f"
    }
  ]
}