Sephora trademarks
Sephora owns 586 unique trademarks in 12 jurisdictions, combined from 25 owner names in the registers. 480 of them are active.
- Unique trademarks644 register records
- 586
- Active82% of unique marks
- 480
- Jurisdictions
- 12
- Owner names grouped
- 25
Where Sephora protects its brands
Each mark counts once here: an international registration is grouped with its country designations, not counted once per country. That gives the 586 unique marks above, from 644 register records.
By office
- WIPO17029%
- INPI France11720%
- USPTO7813%
- UKIPO7413%
- EUIPO6411%
- CIPO6110%
- IPOS102%
- IP Australia5<1%
+4 more
By classA mark can cover several classes
- Class 3Cosmetics and Cleaning Preparations41871%
- Class 35Advertising and Business26746%
- Class 44Medical, Beauty, and Agricultural13623%
- Class 41Education and Entertainment6311%
- Class 16Paper Goods and Printed Matter509%
- Class 42Computer and Scientific Services417%
- Class 5Pharmaceuticals386%
- Class 38Telecommunications376%
+35 more
Filings per year
New trademarks Sephora has filed each year, counting each mark once.
- Peak year · 59 filed
- 2015
- 2022 to 2026 · filed
- 72
- First filing
- 1973
Filings by year: 1973: 1, 1981: 3, 1985: 1, 1991: 3, 1993: 2, 1994: 3, 1995: 10, 1996: 7, 1997: 30, 1998: 12, 1999: 6, 2000: 7, 2001: 18, 2002: 19, 2003: 4, 2004: 4, 2005: 3, 2006: 3, 2007: 3, 2008: 4, 2009: 13, 2010: 10, 2011: 14, 2012: 38, 2013: 28, 2014: 26, 2015: 59, 2016: 42, 2017: 45, 2018: 26, 2019: 42, 2020: 14, 2021: 14, 2022: 7, 2023: 12, 2024: 17, 2025: 21, 2026: 15.
Oppositions, cancellations and ownership changes
Proceedings Sephora has been part of, and the assignments recorded against its marks.
Disputes & oppositions
- Proceedings
- 48
- As challenger
- 29
- As defendant
- 19
By proceeding type
- Opposition34
- Cancellation12
- Appeal2
Outcomes
- Other34
- Withdrawn10
- Pending4
Assignments & security interests
- Transactions
- 12
- Marks acquired
- 11
- Marks divested
- 9
- Marks with liens
- 0
- Unreleased security interests
- 0
- Other8
- Assignment2
- Name change1
- Partial assignment1
Recorded from 1997-12-03 to 2024-04-04.
Latest filings
The most recent applications across Sephora's owner names.
Browse all 644 register records| Mark | Status | Office | Classes | Filed |
|---|---|---|---|---|
| SEPHORA HEARTS NOT HATE | examining | USPTO | 35, 41 | 2026-09-16 |
| SEPHORA DROP SHOP | pending opposition | USPTO | 35 | 2026-07-23 |
| tm_fb79611f-cc8d-44a8-8656-a77de8b0207a | registered | WIPO | 35 | 2026-06-26 |
| SEPHORA Beauty SCAN | mixed | WIPO | 35 | 2026-06-04 |
| SEPHORA COLOR HIT | mixed | WIPO | 3 | 2026-05-26 |
| SEPHORA LUMENA | registered | WIPO | 35 | 2026-05-15 |
About Sephora's trademarks
How many trademarks does Sephora own?
Sephora owns 586 unique trademarks across the registers Signa tracks, filed as 644 register records.
How many of Sephora's trademarks are registered?
387 of Sephora's unique marks are registered.
Where does Sephora file the most trademarks?
Sephora holds the most marks at the WIPO, with 170 unique marks.
Get this data via the API
Every number on this page comes from the Signa API. Pull Sephora's portfolio into your own product with one request.
GET/v1/entities/{id}/analyticsPortfolio, disputes and ownership changes
GET/v1/entities/{id}Company record, ticker, LEI and owner names
GET/v1/entities/{id}/trademarksEvery trademark in the portfolio
ID=ent_019eb6ff-a2c6-7015-8b37-09cce00dc6e6
curl https://api.signa.so/v1/entities/$ID/analytics \
-H "Authorization: Bearer $SIGNA_API_KEY"{
"object": "analytics_report",
"subject": {
"id": "ent_019eb6ff-a2c6-7015-8b37-09cce00dc6e6",
"object": "entity",
"name": "SEPHORA"
},
"portfolio": {
"mark_count": 586,
"active_count": 480,
"jurisdiction_spread": {
"WO": 170,
"FR": 117,
"US": 78
}
}
}