The Hertz Corporation trademarks

United StatesLEI 549300PD0C69OJ0NLB27

The Hertz Corporation owns 744 unique trademarks in 8 jurisdictions, combined from 10 owner names in the registers. 373 of them are active.

Unique trademarks
744
Active50% of unique marks
373
Jurisdictions
8
Owner names grouped
10
Coverage

Where The Hertz Corporation protects its brands

Each mark counts once here: an international registration is grouped with its country designations, not counted once per country.

By office

By classA mark can cover several classes

+24 more

Activity

Filings per year

New trademarks The Hertz Corporation has filed each year, counting each mark once.

Peak year · 126 filed
2011
2022 to 2026 · filed
21
First filing
1947

Filings by year: 1947: 1, 1954: 6, 1958: 1, 1959: 1, 1962: 3, 1963: 1, 1964: 4, 1966: 1, 1967: 3, 1968: 2, 1969: 3, 1970: 2, 1972: 2, 1973: 1, 1974: 4, 1976: 1, 1977: 1, 1978: 11, 1979: 4, 1980: 4, 1981: 2, 1982: 5, 1984: 3, 1985: 8, 1986: 10, 1987: 5, 1989: 12, 1990: 10, 1991: 17, 1992: 7, 1993: 7, 1994: 3, 1995: 1, 1996: 21, 1997: 15, 1998: 8, 1999: 21, 2000: 10, 2001: 7, 2002: 7, 2003: 16, 2004: 3, 2005: 11, 2006: 3, 2007: 21, 2008: 50, 2009: 23, 2010: 18, 2011: 126, 2012: 58, 2013: 53, 2014: 14, 2015: 12, 2016: 20, 2017: 10, 2018: 21, 2019: 17, 2020: 6, 2021: 6, 2022: 1, 2023: 7, 2025: 8, 2026: 5.

Disputes and deals

Oppositions, cancellations and ownership changes

Proceedings The Hertz Corporation has been part of, and the assignments recorded against its marks.

Disputes & oppositions

Proceedings
30
As challenger
5
As defendant
25

By proceeding type

  • Opposition28
  • Appeal2

Outcomes

  • Other25
  • Withdrawn5

Assignments & security interests

Transactions
30
Marks acquired
12
Marks divested
18
Marks with liens
180
Unreleased security interests
11
  • Security interest15
  • Release8
  • Assignment7

Recorded from 1979-11-16 to 2026-06-26.

Portfolio

Latest filings

The most recent applications across The Hertz Corporation's owner names.

Browse all 744 register records
MarkStatusOfficeClassesFiled
TESTDRIVE+examiningUSPTO35, 392026-10-01
TESTDRIVE+examiningUSPTO35, 392026-10-01
HERTZ YOU'RE GOLDENexaminingUSPTO35, 392026-07-06
HERTZ GOLD SQUADallowedUSPTO16, 18, 25, 28, 352026-01-29
GOLD; +examiningIPOS35, 392026-01-09
GOLD+pending oppositionIP Australia35, 392025-12-24
FAQ

About The Hertz Corporation's trademarks

How many trademarks does The Hertz Corporation own?

The Hertz Corporation owns 744 unique trademarks across the registers Signa tracks.

How many of The Hertz Corporation's trademarks are registered?

362 of The Hertz Corporation's unique marks are registered.

Where does The Hertz Corporation file the most trademarks?

The Hertz Corporation holds the most marks at the USPTO, with 186 unique marks.

API

Get this data via the API

Every number on this page comes from the Signa API. Pull The Hertz Corporation's portfolio into your own product with one request.

  • GET/v1/entities/{id}/analytics

    Portfolio, disputes and ownership changes

  • GET/v1/entities/{id}

    Company record, ticker, LEI and owner names

  • GET/v1/entities/{id}/trademarks

    Every trademark in the portfolio

GET /v1/entities/{id}/analytics
ID=ent_019fc0cb-0125-708a-8028-9a06a290ccf5
curl https://api.signa.so/v1/entities/$ID/analytics \
  -H "Authorization: Bearer $SIGNA_API_KEY"
Response
{
  "object": "analytics_report",
  "subject": {
    "id": "ent_019fc0cb-0125-708a-8028-9a06a290ccf5",
    "object": "entity",
    "name": "THE HERTZ CORPORATION"
  },
  "portfolio": {
    "mark_count": 744,
    "active_count": 373,
    "jurisdiction_spread": {
      "US": 186,
      "GB": 130,
      "EU": 127
    }
  }
}