DO IT DAILY
"DO IT DAILY" is a word mark owned by Benefit Cosmetics LLC, filed at the USPTO on October 19, 2026. It is under examination and covers class 3 (Cosmetics and Cleaning Preparations).
- Status
- Under examination
- Since October 19, 2026
- Filed
- October 19, 2026
- Registered
- Not yet
- Expires
- Not recorded
- Application no.
- 50169072
- Registration no.
- Not yet
- Office
- USPTO
- United States Patent and Trademark Office
- Mark type
- Word mark
- 1 class
Who owns DO IT DAILY
The owner on file, matched to the company behind it. Every owner-name spelling for that company is grouped on its page.
Owner
Benefit Cosmetics LLC
San Francisco, United States
Representative
Sarah Bruno
Reed Smith LLP
What the mark covers
The products and services DO IT DAILY is filed for, grouped by Nice class.
Cosmetics; Make-up primer; Facial moisturizer with SPF; Sun screen preparations; Cosmetic sunscreen preparations; Non-medicated skin care preparations
What has happened so far
Steps recorded by the USPTO, newest first.
- Application filing receipt mailed
- New application office supplied data entered
- New application entered
About DO IT DAILY
Who owns the trademark "DO IT DAILY"?
The USPTO trademark "DO IT DAILY" (application 50169072) is owned by Benefit Cosmetics LLC.
What is the status of "DO IT DAILY"?
Its status at the USPTO is: under examination.
Get this data via the API
Everything on this page comes from the Signa API. Pull DO IT DAILY and marks like it into your own product with one request.
GET/v1/trademarks/{id}The full record: owners, classes, dates and images
GET/v1/trademarks/{id}/eventsEvery step in the office history
GET/v1/proceedings?trademark_id={id}Oppositions and cancellations against the mark
ID=tm_01a1596f-df4b-746c-996f-124bbea98f12
curl https://api.signa.so/v1/trademarks/$ID \
-H "Authorization: Bearer $SIGNA_API_KEY"{
"id": "tm_01a1596f-df4b-746c-996f-124bbea98f12",
"object": "trademark",
"mark_text": "DO IT DAILY",
"status": {
"primary": "pending",
"stage": "examining"
},
"office_code": "US",
"application_number": "50169072",
"filing_date": "2026-10-19",
"nice_classes": [
3
],
"owners": [
{
"name": "Benefit Cosmetics LLC",
"entity_id": "ent_019f286b-75e9-73fa-bd78-e47e5d01f820"
}
]
}