USPTO trademark

BUT FIRST, CLARITY

Under examinationUSPTOWord markClass 9

"BUT FIRST, CLARITY" is a word mark owned by Dixon/Schwabl Advertising, Inc., filed at the USPTO on October 5, 2026. It is under examination and covers class 9 (Computers and Scientific Devices).

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Official USPTO record
BUT FIRST, CLARITY trademark as filed
As filed with the USPTO
Status
Under examination
Since October 5, 2026
Filed
October 5, 2026
Registered
Not yet
Expires
Not recorded
Application no.
50144295
Registration no.
Not yet
Office
USPTO
United States Patent and Trademark Office
Mark type
Word mark
1 class
Ownership

Who owns BUT FIRST, CLARITY

The owner and representative on file with the office.

Owner

Dixon/Schwabl Advertising, Inc.

Victor, United States

Representative

Kristen Mollnow Walsh

Nixon Peabody LLP

Goods and services

What the mark covers

The products and services BUT FIRST, CLARITY is filed for, grouped by Nice class.

  • Downloadable podcasts in the field of marketing and advertising, branding, communication and media, social media, public relations, artificial intelligence and optimization, business management, business operations, analytics and predictive modeling, search engine optimization, client relationship management, and leadership

History

What has happened so far

Steps recorded by the USPTO, newest first.

  1. Application filing receipt mailed
  2. New application entered
FAQ

About BUT FIRST, CLARITY

Who owns the trademark "BUT FIRST, CLARITY"?

The USPTO trademark "BUT FIRST, CLARITY" (application 50144295) is owned by Dixon/Schwabl Advertising, Inc.

What is the status of "BUT FIRST, CLARITY"?

Its status at the USPTO is: under examination.

API

Get this data via the API

Everything on this page comes from the Signa API. Pull BUT FIRST, CLARITY and marks like it into your own product with one request.

  • GET/v1/trademarks/{id}

    The full record: owners, classes, dates and images

  • GET/v1/trademarks/{id}/events

    Every step in the office history

  • GET/v1/proceedings?trademark_id={id}

    Oppositions and cancellations against the mark

Get API keyView docs
GET /v1/trademarks/{id}
ID=tm_01a1115a-83c6-776e-af1f-3ed9de9e605c
curl https://api.signa.so/v1/trademarks/$ID \
  -H "Authorization: Bearer $SIGNA_API_KEY"
Response
{
  "id": "tm_01a1115a-83c6-776e-af1f-3ed9de9e605c",
  "object": "trademark",
  "mark_text": "BUT FIRST, CLARITY",
  "status": {
    "primary": "pending",
    "stage": "examining"
  },
  "office_code": "US",
  "application_number": "50144295",
  "filing_date": "2026-10-05",
  "nice_classes": [
    9
  ],
  "owners": [
    {
      "name": "Dixon/Schwabl Advertising, Inc.",
      "entity_id": null
    }
  ]
}