USPTO trademark

COMFORT IS NOT A LUXURY. IT'S A NECESSITY.

Under examinationUSPTOWord markClass 25

"COMFORT IS NOT A LUXURY. IT'S A NECESSITY." is a word mark owned by Skechers U.S.A., Inc. II, filed at the USPTO on July 1, 2026. It is under examination and covers class 25 (Clothing).

View Skechers U.S.A., Inc. II portfolioGet this data via the API
Official USPTO record
COMFORT IS NOT A LUXURY. IT'S A NECESSITY. trademark as filed
As filed with the USPTO
Status
Under examination
Since July 1, 2026
Filed
July 1, 2026
Registered
Not yet
Expires
Not recorded
Application no.
99917657
Registration no.
Not yet
Office
USPTO
United States Patent and Trademark Office
Mark type
Word mark
1 class
Ownership

Who owns COMFORT IS NOT A LUXURY. IT'S A NECESSITY.

The owner on file, matched to the company behind it. Every owner-name spelling for that company is grouped on its page.

Owner

Skechers U.S.A., Inc. II

Manhattan Beach, United States

4,182 trademarks in the portfolioView company

Representative

Marshall A. Lerner

Kleinberg & Lerner, LLP

Goods and services

What the mark covers

The products and services COMFORT IS NOT A LUXURY. IT'S A NECESSITY. is filed for, grouped by Nice class.

History

What has happened so far

Steps recorded by the USPTO, newest first.

  1. Application filing receipt mailed
  2. New application entered
FAQ

About COMFORT IS NOT A LUXURY. IT'S A NECESSITY.

Who owns the trademark "COMFORT IS NOT A LUXURY. IT'S A NECESSITY."?

The USPTO trademark "COMFORT IS NOT A LUXURY. IT'S A NECESSITY." (application 99917657) is owned by Skechers U.S.A., Inc. II.

What is the status of "COMFORT IS NOT A LUXURY. IT'S A NECESSITY."?

Its status at the USPTO is: under examination.

API

Get this data via the API

Everything on this page comes from the Signa API. Pull COMFORT IS NOT A LUXURY. IT'S A NECESSITY. and marks like it into your own product with one request.

  • GET/v1/trademarks/{id}

    The full record: owners, classes, dates and images

  • GET/v1/trademarks/{id}/events

    Every step in the office history

  • GET/v1/proceedings?trademark_id={id}

    Oppositions and cancellations against the mark

Get API keyView docs
GET /v1/trademarks/{id}
ID=tm_019f22f6-e60d-742d-be57-462de53a01a4
curl https://api.signa.so/v1/trademarks/$ID \
  -H "Authorization: Bearer $SIGNA_API_KEY"
Response
{
  "id": "tm_019f22f6-e60d-742d-be57-462de53a01a4",
  "object": "trademark",
  "mark_text": "COMFORT IS NOT A LUXURY. IT'S A NECESSITY.",
  "status": {
    "primary": "pending",
    "stage": "examining"
  },
  "office_code": "US",
  "application_number": "99917657",
  "filing_date": "2026-07-01",
  "nice_classes": [
    25
  ],
  "owners": [
    {
      "name": "Skechers U.S.A., Inc. II",
      "entity_id": "ent_019eb7d9-aaea-7379-bd70-8de9e744d3de"
    }
  ]
}