USPTO trademark

HOWDY

Opposition periodUSPTOFigurative markClass 38

"HOWDY" is a figurative mark owned by Roku, Inc., filed at the USPTO on May 19, 2026. It is in its opposition period and covers class 38 (Telecommunications).

View Roku, Inc. portfolioGet this data via the API
Official USPTO record
HOWDY trademark as filed
As filed with the USPTO
Status
Opposition period
Since October 27, 2026
Filed
May 19, 2026
Registered
Not yet
Expires
Not recorded
Application no.
99833583
Registration no.
Not yet
Office
USPTO
United States Patent and Trademark Office
Mark type
Figurative mark
1 class
Ownership

Who owns HOWDY

The owner on file, matched to the company behind it. Every owner-name spelling for that company is grouped on its page.

Owner

Roku, Inc.

ROKU · San Jose, United States

49 trademarks in the portfolioView company

Representative

Jason P. Zedeck

Law Office of Jason Zedeck

Goods and services

What the mark covers

The products and services HOWDY is filed for, grouped by Nice class.

  • Streaming of video and audio material on the Internet; Streaming of video material on the Internet; Streaming of audio material on the Internet; Electronic transmission and streaming of digital media content for others via global and local computer networks

History

What has happened so far

Steps recorded by the USPTO, newest first.

  1. Official gazette publication confirmation e-mailed
  2. Published for opposition
  3. Notification of notice of publication e-mailed
  4. Approved for pub - principal register
  5. Assigned to examiner
  6. New application office supplied data entered
  7. Application filing receipt mailed
  8. New application entered
FAQ

About HOWDY

Who owns the trademark "HOWDY"?

The USPTO trademark "HOWDY" (application 99833583) is owned by Roku, Inc.

What is the status of "HOWDY"?

Its status at the USPTO is: opposition period.

API

Get this data via the API

Everything on this page comes from the Signa API. Pull HOWDY and marks like it into your own product with one request.

  • GET/v1/trademarks/{id}

    The full record: owners, classes, dates and images

  • GET/v1/trademarks/{id}/events

    Every step in the office history

  • GET/v1/proceedings?trademark_id={id}

    Oppositions and cancellations against the mark

Get API keyView docs
GET /v1/trademarks/{id}
ID=tm_019e490b-0686-720a-88b8-36481b2c736d
curl https://api.signa.so/v1/trademarks/$ID \
  -H "Authorization: Bearer $SIGNA_API_KEY"
Response
{
  "id": "tm_019e490b-0686-720a-88b8-36481b2c736d",
  "object": "trademark",
  "mark_text": "HOWDY",
  "status": {
    "primary": "pending",
    "stage": "pending_opposition"
  },
  "office_code": "US",
  "application_number": "99833583",
  "filing_date": "2026-05-19",
  "nice_classes": [
    38
  ],
  "owners": [
    {
      "name": "Roku, Inc.",
      "entity_id": "ent_019eb705-6fa8-7068-bffb-648391d9b67e"
    }
  ]
}