USPTO trademark

BARBIE

RegisteredUSPTOWord markClass 28

"BARBIE" is a word mark owned by Mattel, Inc., filed at the USPTO on October 24, 2005. It is registered and covers class 28 (Toys and Sporting Goods).

View Mattel, Inc. portfolio Get this data via the API

Data current as of October 13, 2026Official USPTO record

As filed with the USPTO

Status: Registered; Since June 5, 2017
Filed: October 24, 2005
Registered: August 28, 2007
Expires: Not recorded
Application no.: 78739456
Registration no.: 3287023
Office: USPTO; United States Patent and Trademark Office
Mark type: Word mark; 1 class

Ownership

Who owns BARBIE

The owner on file, matched to the company behind it. Every owner-name spelling for that company is grouped on its page.

Owner

Mattel, Inc.

MAT · El Segundo, United States

20,202 trademarks in the portfolioView company

Representative

Michael Moore

Mattel, Inc.

Goods and services

What the mark covers

The products and services BARBIE is filed for, grouped by Nice class.

28Class 28 · Toys and Sporting Goods
FULL LINE OF DOLLS, DOLL CLOTHING AND DOLL ACCESSORIES

History

What has happened so far

Steps recorded by the USPTO, newest first.

October 13, 2026Notice of suit
September 22, 2026Teas section 8 & 9 received
August 27, 2026Notice of suit
May 6, 2026Notice of suit
October 18, 2022Notice of suit
May 12, 2021Notice of suit
February 14, 2020Notice of suit
February 12, 2020Notice of suit
June 5, 2017Notice of acceptance of sec. 8 & 9 - mailed
June 5, 2017Registered and renewed (first renewal - 10 yrs)

10 earlier steps on the official record.

Disputes

Oppositions and cancellations

Proceedings recorded against this mark by the USPTO. Reported as recorded, not legal advice.

FAQ

About BARBIE

Who owns the trademark "BARBIE"?

The USPTO trademark "BARBIE" (application 78739456) is owned by Mattel, Inc.

What is the status of "BARBIE"?

Its status at the USPTO is: registered.

When was "BARBIE" registered?

It was registered on August 28, 2007.

API

Get this data via the API

Everything on this page comes from the Signa API. Pull BARBIE and marks like it into your own product with one request.

GET/v1/trademarks/{id}
The full record: owners, classes, dates and images
GET/v1/trademarks/{id}/events
Every step in the office history
GET/v1/proceedings?trademark_id={id}
Oppositions and cancellations against the mark

Get API key View docs

GET /v1/trademarks/{id}

ID=tm_019d2dd7-c805-7651-bad5-31bfc1894c0b
curl https://api.signa.so/v1/trademarks/$ID \
  -H "Authorization: Bearer $SIGNA_API_KEY"

Response

{
  "id": "tm_019d2dd7-c805-7651-bad5-31bfc1894c0b",
  "object": "trademark",
  "mark_text": "BARBIE",
  "status": {
    "primary": "active",
    "stage": "registered"
  },
  "office_code": "US",
  "application_number": "78739456",
  "filing_date": "2005-10-24",
  "nice_classes": [
    28
  ],
  "owners": [
    {
      "name": "MATTEL, INC.",
      "entity_id": "ent_019f285b-0d3d-722a-8f3c-767707b33f80"
    }
  ]
}