USPTO trademark

IT'S NOT SCOTCH. IT'S NOT BOURBON. IT'S JACK.

RegisteredUSPTOWord markClass 33

"IT'S NOT SCOTCH. IT'S NOT BOURBON. IT'S JACK." is a word mark owned by Jack Daniel's Properties, Inc., filed at the USPTO on December 19, 2023. It is registered and covers class 33 (Wine and Spirits).

Get this data via the API

Data current as of August 14, 2026Official USPTO record

As filed with the USPTO

Status: Registered; Since November 18, 2025
Filed: December 19, 2023
Registered: November 18, 2025
Priority date: November 30, 2023; Claimed from European Union
Application no.: 98322279
Registration no.: 8033734
Office: USPTO; United States Patent and Trademark Office
Mark type: Word mark; 1 class

Ownership

Who owns IT'S NOT SCOTCH. IT'S NOT BOURBON. IT'S JACK.

The owner and representative on file with the office.

Owner

Jack Daniel's Properties, Inc.

San Rafael, United States

Representative

Ryan Scott Osterweil

Jack Daniel's Properties, Inc.

Goods and services

What the mark covers

The products and services IT'S NOT SCOTCH. IT'S NOT BOURBON. IT'S JACK. is filed for, grouped by Nice class.

33Class 33 · Wine and Spirits
Alcoholic beverages, except beer, excluding whisky products distilled in Scotland in accordance with specific standards

History

What has happened so far

Steps recorded by the USPTO, newest first.

August 12, 2026Teas change of correspondence received
August 12, 2026Attorney/dom.rep.revoked and/or appointed
August 12, 2026Teas revoke/app/change addr of atty/dom rep received
November 18, 2025Notice of registration confirmation emailed
November 18, 2025Registered-principal register
October 27, 2025Notice of acceptance of statement of use e-mailed
October 27, 2025Allowed principal register - sou accepted
October 27, 2025Teas/email correspondence entered
October 27, 2025Correspondence received in law office
October 27, 2025Assigned to lie

10 earlier steps on the official record.

FAQ

About IT'S NOT SCOTCH. IT'S NOT BOURBON. IT'S JACK.

Who owns the trademark "IT'S NOT SCOTCH. IT'S NOT BOURBON. IT'S JACK."?

The USPTO trademark "IT'S NOT SCOTCH. IT'S NOT BOURBON. IT'S JACK." (application 98322279) is owned by Jack Daniel's Properties, Inc.

What is the status of "IT'S NOT SCOTCH. IT'S NOT BOURBON. IT'S JACK."?

Its status at the USPTO is: registered.

When was "IT'S NOT SCOTCH. IT'S NOT BOURBON. IT'S JACK." registered?

It was registered on November 18, 2025.

API

Get this data via the API

Everything on this page comes from the Signa API. Pull IT'S NOT SCOTCH. IT'S NOT BOURBON. IT'S JACK. and marks like it into your own product with one request.

GET/v1/trademarks/{id}
The full record: owners, classes, dates and images
GET/v1/trademarks/{id}/events
Every step in the office history
GET/v1/proceedings?trademark_id={id}
Oppositions and cancellations against the mark

Get API key View docs

GET /v1/trademarks/{id}

ID=tm_019d2c6c-c90e-702d-bc52-c0704a48bea5
curl https://api.signa.so/v1/trademarks/$ID \
  -H "Authorization: Bearer $SIGNA_API_KEY"

Response

{
  "id": "tm_019d2c6c-c90e-702d-bc52-c0704a48bea5",
  "object": "trademark",
  "mark_text": "IT'S NOT SCOTCH. IT'S NOT BOURBON. IT'S JACK.",
  "status": {
    "primary": "active",
    "stage": "registered"
  },
  "office_code": "US",
  "application_number": "98322279",
  "filing_date": "2023-12-19",
  "nice_classes": [
    33
  ],
  "owners": [
    {
      "name": "Jack Daniel's Properties, Inc.",
      "entity_id": null
    }
  ]
}