USPTO trademark

WHERE LESS IS MORE

RegisteredUSPTOWord markClass 3

"WHERE LESS IS MORE" is a word mark owned by Bee You Organics LLC, filed at the USPTO on March 2, 2026. It is registered and covers class 3 (Cosmetics and Cleaning Preparations).

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Official USPTO record
WHERE LESS IS MORE trademark as filed
As filed with the USPTO
Status
Registered
Since September 15, 2026
Filed
March 2, 2026
Registered
September 15, 2026
Expires
Not recorded
Application no.
99678011
Registration no.
8434975
Office
USPTO
United States Patent and Trademark Office
Mark type
Word mark
1 class
Ownership

Who owns WHERE LESS IS MORE

The owner and representative on file with the office.

Owner

Bee You Organics LLC

Spokane, United States

Representative

Stephen S. Zimowski

Gravis Law PLLC

Goods and services

What the mark covers

The products and services WHERE LESS IS MORE is filed for, grouped by Nice class.

  • Cosmetics and make-up; Make-up primers; Make-up powder; Make-up foundations; Make-up preparations; Blush; Eyeliner; Eyeliner pencils; Eyeshadow; Mascara; Lip balm; Non-medicated lip balm containing beeswax; Lipstick; Bar soap; Cosmetic soaps; Beauty soap; Natural soap bars; Sunscreen; Sunscreen creams; Sunscreen preparations; Face creams; Face and body creams; Facial moisturizers; Skin moisturizer; Body butter; Body oils; Non-medicated herbal body care products, namely, body oils, salves, and lip balms; Skin and body topical lotions, creams and oils for cosmetic use; Cosmetic bath salts; Non-medicated bath salts; Antiperspirants and deodorants for personal use; Beauty serums; Serums for cosmetic purposes; Non-medicated skin serums; Non-medicated hair serums; Hair oils; Hair mousse; Non-medicated beard care preparations, namely, oils, creams, lotions, cleaners; Heat protectant sprays for hair; Perfume

History

What has happened so far

Steps recorded by the USPTO, newest first.

  1. Registered-principal register
  2. Notice of registration confirmation emailed
  3. Notice of registration confirmation emailed
  4. Registered-principal register
  5. Official gazette publication confirmation e-mailed
  6. Published for opposition
  7. Notification of notice of publication e-mailed
  8. Approved for pub - principal register
  9. Assigned to examiner
  10. Application filing receipt mailed

2 earlier steps on the official record.

FAQ

About WHERE LESS IS MORE

Who owns the trademark "WHERE LESS IS MORE"?

The USPTO trademark "WHERE LESS IS MORE" (application 99678011) is owned by Bee You Organics LLC.

What is the status of "WHERE LESS IS MORE"?

Its status at the USPTO is: registered.

When was "WHERE LESS IS MORE" registered?

It was registered on September 15, 2026.

API

Get this data via the API

Everything on this page comes from the Signa API. Pull WHERE LESS IS MORE and marks like it into your own product with one request.

  • GET/v1/trademarks/{id}

    The full record: owners, classes, dates and images

  • GET/v1/trademarks/{id}/events

    Every step in the office history

  • GET/v1/proceedings?trademark_id={id}

    Oppositions and cancellations against the mark

Get API keyView docs
GET /v1/trademarks/{id}
ID=tm_019d2bb1-9ed3-762b-9572-c094a238142d
curl https://api.signa.so/v1/trademarks/$ID \
  -H "Authorization: Bearer $SIGNA_API_KEY"
Response
{
  "id": "tm_019d2bb1-9ed3-762b-9572-c094a238142d",
  "object": "trademark",
  "mark_text": "WHERE LESS IS MORE",
  "status": {
    "primary": "active",
    "stage": "registered"
  },
  "office_code": "US",
  "application_number": "99678011",
  "filing_date": "2026-03-02",
  "nice_classes": [
    3
  ],
  "owners": [
    {
      "name": "Bee You Organics LLC",
      "entity_id": null
    }
  ]
}