USPTO trademark

BETTER QUESTIONS. BETTER OUTCOMES.

RegisteredUSPTOWord markClass 36

"BETTER QUESTIONS. BETTER OUTCOMES." is a word mark owned by T. Rowe Price Group, Inc., filed at the USPTO on December 2, 2025. It is registered and covers class 36 (Insurance and Financial).

View T. Rowe Price Group, Inc. portfolioGet this data via the API
Official USPTO record
BETTER QUESTIONS. BETTER OUTCOMES. trademark as filed
As filed with the USPTO
Status
Registered
Since June 23, 2026
Filed
December 2, 2025
Registered
June 23, 2026
Expires
Not recorded
Application no.
99525074
Registration no.
8313594
Office
USPTO
United States Patent and Trademark Office
Mark type
Word mark
1 class
Ownership

Who owns BETTER QUESTIONS. BETTER OUTCOMES.

The owner on file, matched to the company behind it. Every owner-name spelling for that company is grouped on its page.

Owner

T. Rowe Price Group, Inc.

TROW · Baltimore, United States

171 trademarks in the portfolioView company

Representative

Lynn M. Jordan

Attorney of Record, DC Bar member

Goods and services

What the mark covers

The products and services BETTER QUESTIONS. BETTER OUTCOMES. is filed for, grouped by Nice class.

  • Financial advisory and consultancy services, namely, investment advice, investment management, portfolio management, asset management, investment brokerage services, advisory management, fund investment services, direct and indirect investment services, mutual fund brokerage and advisory services, pooled investment vehicle brokerage and advisory services, and consultation in the fields of financial and monetary affairs and the financial aspects of retirement; Hedge fund management; Hedge fund investment services; Providing financial information via a web site; Mutual fund investment; Investment management; Investment fund management services; Financial and investment services, namely, management and brokerage in the fields of stocks, bonds, options, commodities, futures and other securities, and the investment of funds of others; Investment management of pension funds; Financial affairs and monetary affairs, namely, financial information, management and analysis services

History

What has happened so far

Steps recorded by the USPTO, newest first.

  1. Notice of registration confirmation emailed
  2. Registered-principal register
  3. Official gazette publication confirmation e-mailed
  4. Published for opposition
  5. Notification of notice of publication e-mailed
  6. Approved for pub - principal register
  7. Examiner's amendment entered
  8. Notification of examiners amendment e-mailed
  9. Examiners amendment e-mailed
  10. Examiners amendment -written

4 earlier steps on the official record.

FAQ

About BETTER QUESTIONS. BETTER OUTCOMES.

Who owns the trademark "BETTER QUESTIONS. BETTER OUTCOMES."?

The USPTO trademark "BETTER QUESTIONS. BETTER OUTCOMES." (application 99525074) is owned by T. Rowe Price Group, Inc.

What is the status of "BETTER QUESTIONS. BETTER OUTCOMES."?

Its status at the USPTO is: registered.

When was "BETTER QUESTIONS. BETTER OUTCOMES." registered?

It was registered on June 23, 2026.

API

Get this data via the API

Everything on this page comes from the Signa API. Pull BETTER QUESTIONS. BETTER OUTCOMES. and marks like it into your own product with one request.

  • GET/v1/trademarks/{id}

    The full record: owners, classes, dates and images

  • GET/v1/trademarks/{id}/events

    Every step in the office history

  • GET/v1/proceedings?trademark_id={id}

    Oppositions and cancellations against the mark

Get API keyView docs
GET /v1/trademarks/{id}
ID=tm_019d2b6a-b15c-725e-809a-39e813938fc2
curl https://api.signa.so/v1/trademarks/$ID \
  -H "Authorization: Bearer $SIGNA_API_KEY"
Response
{
  "id": "tm_019d2b6a-b15c-725e-809a-39e813938fc2",
  "object": "trademark",
  "mark_text": "BETTER QUESTIONS. BETTER OUTCOMES.",
  "status": {
    "primary": "active",
    "stage": "registered"
  },
  "office_code": "US",
  "application_number": "99525074",
  "filing_date": "2025-12-02",
  "nice_classes": [
    36
  ],
  "owners": [
    {
      "name": "T. Rowe Price Group, Inc.",
      "entity_id": "ent_019f286b-9e55-707d-ab23-d719cdcc7eb9"
    }
  ]
}