USPTO trademark

SAFETY ISN'T OPTIONAL: IT'S STRATEGIC

AllowedUSPTOWord markClass 36

"SAFETY ISN'T OPTIONAL: IT'S STRATEGIC" is a word mark owned by Great American Insurance Company, filed at the USPTO on September 26, 2025. It has been allowed and covers class 36 (Insurance and Financial).

View Great American Insurance Company portfolioGet this data via the API
Official USPTO record
SAFETY ISN'T OPTIONAL: IT'S STRATEGIC trademark as filed
As filed with the USPTO
Status
Allowed
Since May 12, 2026
Filed
September 26, 2025
Registered
Not yet
Expires
Not recorded
Application no.
99414555
Registration no.
Not yet
Office
USPTO
United States Patent and Trademark Office
Mark type
Word mark
1 class
Ownership

Who owns SAFETY ISN'T OPTIONAL: IT'S STRATEGIC

The owner on file, matched to the company behind it. Every owner-name spelling for that company is grouped on its page.

Owner

Great American Insurance Company

AFG · Cincinnati, United States

457 trademarks in the portfolioView company

Representative

J. Michael Hurst

Keating Muething & Klekamp PLL

Goods and services

What the mark covers

The products and services SAFETY ISN'T OPTIONAL: IT'S STRATEGIC is filed for, grouped by Nice class.

History

What has happened so far

Steps recorded by the USPTO, newest first.

  1. Noa e-mailed - sou required from applicant
  2. Official gazette publication confirmation e-mailed
  3. Published for opposition
  4. Notification of notice of publication e-mailed
  5. Approved for pub - principal register
  6. Assigned to examiner
  7. New application office supplied data entered
  8. Application filing receipt mailed
  9. New application entered
FAQ

About SAFETY ISN'T OPTIONAL: IT'S STRATEGIC

Who owns the trademark "SAFETY ISN'T OPTIONAL: IT'S STRATEGIC"?

The USPTO trademark "SAFETY ISN'T OPTIONAL: IT'S STRATEGIC" (application 99414555) is owned by Great American Insurance Company.

What is the status of "SAFETY ISN'T OPTIONAL: IT'S STRATEGIC"?

Its status at the USPTO is: allowed.

API

Get this data via the API

Everything on this page comes from the Signa API. Pull SAFETY ISN'T OPTIONAL: IT'S STRATEGIC and marks like it into your own product with one request.

  • GET/v1/trademarks/{id}

    The full record: owners, classes, dates and images

  • GET/v1/trademarks/{id}/events

    Every step in the office history

  • GET/v1/proceedings?trademark_id={id}

    Oppositions and cancellations against the mark

Get API keyView docs
GET /v1/trademarks/{id}
ID=tm_019d2b36-f2bf-762b-8e41-22f77b57ffce
curl https://api.signa.so/v1/trademarks/$ID \
  -H "Authorization: Bearer $SIGNA_API_KEY"
Response
{
  "id": "tm_019d2b36-f2bf-762b-8e41-22f77b57ffce",
  "object": "trademark",
  "mark_text": "SAFETY ISN'T OPTIONAL: IT'S STRATEGIC",
  "status": {
    "primary": "pending",
    "stage": "allowed"
  },
  "office_code": "US",
  "application_number": "99414555",
  "filing_date": "2025-09-26",
  "nice_classes": [
    36
  ],
  "owners": [
    {
      "name": "Great American Insurance Company",
      "entity_id": "ent_019eb6f6-a281-703b-a4c0-835cd2157035"
    }
  ]
}