USPTO trademark

IT'S THAT FRESH

RegisteredUSPTOWord markClass 32

"IT'S THAT FRESH" is a word mark owned by The Coca-Cola Company, filed at the USPTO on June 26, 2025. It is registered and covers class 32 (Light Beverages).

Official USPTO record
IT'S THAT FRESH trademark as filed
As filed with the USPTO
Status
Registered
Since April 14, 2026
Filed
June 26, 2025
Registered
April 14, 2026
Priority date
June 23, 2025
Claimed from Peru
Application no.
99254651
Registration no.
8210646
Office
USPTO
United States Patent and Trademark Office
Mark type
Word mark
1 class
Ownership

Who owns IT'S THAT FRESH

The owner on file, matched to the company behind it. Every owner-name spelling for that company is grouped on its page.

Goods and services

What the mark covers

The products and services IT'S THAT FRESH is filed for, grouped by Nice class.

History

What has happened so far

Steps recorded by the USPTO, newest first.

  1. Notice of registration confirmation emailed
  2. Registered-principal register
  3. Official gazette publication confirmation e-mailed
  4. Published for opposition
  5. Notification of notice of publication e-mailed
  6. Approved for pub - principal register
  7. Teas/email correspondence entered
  8. Correspondence received in law office
  9. Teas response to office action received
  10. Notification of non-final action e-mailed

10 earlier steps on the official record.

FAQ

About IT'S THAT FRESH

Who owns the trademark "IT'S THAT FRESH"?

The USPTO trademark "IT'S THAT FRESH" (application 99254651) is owned by The Coca-Cola Company.

What is the status of "IT'S THAT FRESH"?

Its status at the USPTO is: registered.

When was "IT'S THAT FRESH" registered?

It was registered on April 14, 2026.

API

Get this data via the API

Everything on this page comes from the Signa API. Pull IT'S THAT FRESH and marks like it into your own product with one request.

  • GET/v1/trademarks/{id}

    The full record: owners, classes, dates and images

  • GET/v1/trademarks/{id}/events

    Every step in the office history

  • GET/v1/proceedings?trademark_id={id}

    Oppositions and cancellations against the mark

GET /v1/trademarks/{id}
ID=tm_019d2aea-355d-741e-b173-dce93ac62082
curl https://api.signa.so/v1/trademarks/$ID \
  -H "Authorization: Bearer $SIGNA_API_KEY"
Response
{
  "id": "tm_019d2aea-355d-741e-b173-dce93ac62082",
  "object": "trademark",
  "mark_text": "IT'S THAT FRESH",
  "status": {
    "primary": "active",
    "stage": "registered"
  },
  "office_code": "US",
  "application_number": "99254651",
  "filing_date": "2025-06-26",
  "nice_classes": [
    32
  ],
  "owners": [
    {
      "name": "The Coca-Cola Company",
      "entity_id": "ent_019f2868-cc85-703a-9912-322e28ec3892"
    }
  ]
}