USPTO trademark

WHAT THE AI?!

RegisteredUSPTOWord markClass 41

"WHAT THE AI?!" is a word mark owned by Upstart Network, Inc., filed at the USPTO on December 11, 2024. It is registered and covers class 41 (Education and Entertainment).

View Upstart Network, Inc. portfolio Get this data via the API

Data current as of September 30, 2025Official USPTO record

As filed with the USPTO

Status: Registered; Since September 30, 2025
Filed: December 11, 2024
Registered: September 30, 2025
Expires: Not recorded
Application no.: 98896741
Registration no.: 7965461
Office: USPTO; United States Patent and Trademark Office
Mark type: Word mark; 1 class

Ownership

Who owns WHAT THE AI?!

The owner on file, matched to the company behind it. Every owner-name spelling for that company is grouped on its page.

Owner

Upstart Network, Inc.

UPST · San Mateo, United States

20 trademarks in the portfolioView company

Representative

Christopher J. Palermo

Baker Botts, L.L.P.

Goods and services

What the mark covers

The products and services WHAT THE AI?! is filed for, grouped by Nice class.

41Class 41 · Education and Entertainment
Entertainment services, namely providing podcasts in the field of business and financial applications of artificial intelligence technologies; providing podcast entertainment information via a website.

History

What has happened so far

Steps recorded by the USPTO, newest first.

September 30, 2025Notice of registration confirmation emailed
September 30, 2025Registered-principal register
August 12, 2025Official gazette publication confirmation e-mailed
August 12, 2025Published for opposition
August 6, 2025Notification of notice of publication e-mailed
July 7, 2025Approved for pub - principal register
June 2, 2025Teas/email correspondence entered
June 2, 2025Correspondence received in law office
June 2, 2025Teas response to office action received
May 30, 2025Notification of non-final action e-mailed

5 earlier steps on the official record.

FAQ

About WHAT THE AI?!

Who owns the trademark "WHAT THE AI?!"?

The USPTO trademark "WHAT THE AI?!" (application 98896741) is owned by Upstart Network, Inc.

What is the status of "WHAT THE AI?!"?

Its status at the USPTO is: registered.

When was "WHAT THE AI?!" registered?

It was registered on September 30, 2025.

API

Get this data via the API

Everything on this page comes from the Signa API. Pull WHAT THE AI?! and marks like it into your own product with one request.

GET/v1/trademarks/{id}
The full record: owners, classes, dates and images
GET/v1/trademarks/{id}/events
Every step in the office history
GET/v1/proceedings?trademark_id={id}
Oppositions and cancellations against the mark

Get API key View docs

GET /v1/trademarks/{id}

ID=tm_019d2a2f-7fc2-7200-8c7a-3cdc5f92325f
curl https://api.signa.so/v1/trademarks/$ID \
  -H "Authorization: Bearer $SIGNA_API_KEY"

Response

{
  "id": "tm_019d2a2f-7fc2-7200-8c7a-3cdc5f92325f",
  "object": "trademark",
  "mark_text": "WHAT THE AI?!",
  "status": {
    "primary": "active",
    "stage": "registered"
  },
  "office_code": "US",
  "application_number": "98896741",
  "filing_date": "2024-12-11",
  "nice_classes": [
    41
  ],
  "owners": [
    {
      "name": "Upstart Network, Inc.",
      "entity_id": "ent_019eb70f-88a1-7265-ab4f-d86b6dc54e9c"
    }
  ]
}