USPTO trademark

SEL*F

RegisteredUSPTOWord markClass 41

"SEL*F" is a word mark owned by Breathe for Change, Inc., filed at the USPTO on November 5, 2024. It is registered and covers class 41 (Education and Entertainment).

Official USPTO record
SEL*F trademark as filed
As filed with the USPTO
Status
Registered
Since August 12, 2025
Filed
November 5, 2024
Registered
August 12, 2025
Expires
Not recorded
Application no.
98837839
Registration no.
7887871
Office
USPTO
United States Patent and Trademark Office
Mark type
Word mark
1 class
Ownership

Who owns SEL*F

The owner and representative on file with the office.

Owner

Breathe for Change, Inc.

San Francisco, United States

Representative

Trevor P. Schmidt

Hutchison PLLC

Goods and services

What the mark covers

The products and services SEL*F is filed for, grouped by Nice class.

  • Training services in the field of social and emotional learning, mindfulness, pedagogy, community-building, social leadership, well-being and mind-body wellness; education services, namely, training educators, students and school communities in the fields of social and emotional learning, mindfulness, pedagogy, community-building, social leadership, well-being and mind-body wellness and providing curricula in connection therewith; educational services, namely, providing training of educators for certification in the fields of social and emotional learning, mindfulness, pedagogy, community-building, social leadership, well-being and mind-body wellness; education services, namely, providing non-downloadable webinars in the field of social and emotional learning, mindfulness, well-being, pedagogy, community-building, social leadership, and mind-body wellness; providing a website featuring non-downloadable instructional videos in the field of social and emotional learning, mindfulness, well-being and mind-body wellness; Training services in the field of yoga and wellness to encourage social and emotional learning, mindfulness, pedagogy, community-building, and social leadership; education services, namely, training educators, students and school communities in the fields of yoga and wellness to encourage social and emotional learning, mindfulness, pedagogy, community-building, and social leadership and providing curricula in connection therewith; yoga instruction; providing courses of instruction at the graduate level in the fields of social and emotional learning, mindfulness, pedagogy, community-building, social leadership, well-being and mind-body wellness.

History

What has happened so far

Steps recorded by the USPTO, newest first.

  1. Notice of registration confirmation emailed
  2. Registered-principal register
  3. Official gazette publication confirmation e-mailed
  4. Published for opposition
  5. Notification of notice of publication e-mailed
  6. Approved for pub - principal register
  7. Teas/email correspondence entered
  8. Correspondence received in law office
  9. Teas response to office action received
  10. Notification of non-final action e-mailed

5 earlier steps on the official record.

FAQ

About SEL*F

Who owns the trademark "SEL*F"?

The USPTO trademark "SEL*F" (application 98837839) is owned by Breathe for Change, Inc.

What is the status of "SEL*F"?

Its status at the USPTO is: registered.

When was "SEL*F" registered?

It was registered on August 12, 2025.

API

Get this data via the API

Everything on this page comes from the Signa API. Pull SEL*F and marks like it into your own product with one request.

  • GET/v1/trademarks/{id}

    The full record: owners, classes, dates and images

  • GET/v1/trademarks/{id}/events

    Every step in the office history

  • GET/v1/proceedings?trademark_id={id}

    Oppositions and cancellations against the mark

GET /v1/trademarks/{id}
ID=tm_019d2a0c-6363-70bc-80a0-e91ba7d6d919
curl https://api.signa.so/v1/trademarks/$ID \
  -H "Authorization: Bearer $SIGNA_API_KEY"
Response
{
  "id": "tm_019d2a0c-6363-70bc-80a0-e91ba7d6d919",
  "object": "trademark",
  "mark_text": "SEL*F",
  "status": {
    "primary": "active",
    "stage": "registered"
  },
  "office_code": "US",
  "application_number": "98837839",
  "filing_date": "2024-11-05",
  "nice_classes": [
    41
  ],
  "owners": [
    {
      "name": "Breathe for Change, Inc.",
      "entity_id": null
    }
  ]
}