USPTO trademark

SNAP! CRACKLE! POP!

RegisteredUSPTOWord markClass 30

"SNAP! CRACKLE! POP!" is a word mark owned by Kellogg North America Company LLC, filed at the USPTO on March 21, 2006. It is registered and covers class 30 (Staple Foods).

Get this data via the API

Data current as of March 31, 2026Official USPTO record

As filed with the USPTO

Status: Registered; Since May 8, 2017
Filed: March 21, 2006
Registered: March 27, 2007
Expires: Not recorded
Application no.: 78842603
Registration no.: 3222184
Office: USPTO; United States Patent and Trademark Office
Mark type: Word mark; 1 class

Ownership

Who owns SNAP! CRACKLE! POP!

The owner and representative on file with the office.

Owner

Kellogg North America Company LLC

Battle Creek, United States

Representative

Julie E. Reitz

Honigman Miller Schwartz & Cohn LLP

Goods and services

What the mark covers

The products and services SNAP! CRACKLE! POP! is filed for, grouped by Nice class.

30Class 30 · Staple Foods
PROCESSED, CEREAL-DERIVED FOOD PRODUCT TO BE USED AS A BREAKFAST CEREAL, SNACK FOOD, OR INGREDIENT FOR MAKING FOOD; READY-TO-EAT CEREAL DERIVED FOOD BARS; GRAIN BASED SNACK FOODS

History

What has happened so far

Steps recorded by the USPTO, newest first.

March 27, 2026Courtesy reminder - sec. 8 (10-yr)/sec. 9 e-mailed
December 13, 2023Automatic update of assignment of ownership
May 8, 2017Notice of acceptance of sec. 8 & 9 - e-mailed
May 8, 2017Registered and renewed (first renewal - 10 yrs)
May 8, 2017Registered - sec. 8 (10-yr) accepted/sec. 9 granted
May 8, 2017Case assigned to post registration paralegal
March 13, 2017Teas section 8 & 9 received
March 27, 2016Courtesy reminder - sec. 8 (10-yr)/sec. 9 e-mailed
February 1, 2016Attorney/dom.rep.revoked and/or appointed
February 1, 2016Teas revoke/app/change addr of atty/dom rep received

10 earlier steps on the official record.

Disputes

Oppositions and cancellations

Proceedings recorded against this mark by the USPTO. Reported as recorded, not legal advice.

FAQ

About SNAP! CRACKLE! POP!

Who owns the trademark "SNAP! CRACKLE! POP!"?

The USPTO trademark "SNAP! CRACKLE! POP!" (application 78842603) is owned by Kellogg North America Company LLC.

What is the status of "SNAP! CRACKLE! POP!"?

Its status at the USPTO is: registered.

When was "SNAP! CRACKLE! POP!" registered?

It was registered on March 27, 2007.

API

Get this data via the API

Everything on this page comes from the Signa API. Pull SNAP! CRACKLE! POP! and marks like it into your own product with one request.

GET/v1/trademarks/{id}
The full record: owners, classes, dates and images
GET/v1/trademarks/{id}/events
Every step in the office history
GET/v1/proceedings?trademark_id={id}
Oppositions and cancellations against the mark

Get API key View docs

GET /v1/trademarks/{id}

ID=tm_019d29ce-80dd-73fd-858c-7fb671cd1159
curl https://api.signa.so/v1/trademarks/$ID \
  -H "Authorization: Bearer $SIGNA_API_KEY"

Response

{
  "id": "tm_019d29ce-80dd-73fd-858c-7fb671cd1159",
  "object": "trademark",
  "mark_text": "SNAP! CRACKLE! POP!",
  "status": {
    "primary": "active",
    "stage": "registered"
  },
  "office_code": "US",
  "application_number": "78842603",
  "filing_date": "2006-03-21",
  "nice_classes": [
    30
  ],
  "owners": [
    {
      "name": "KELLOGG NORTH AMERICA COMPANY LLC",
      "entity_id": null
    }
  ]
}