USPTO trademark

SHELF AWARENESS

RegisteredUSPTOWord markClass 41

"SHELF AWARENESS" is a word mark owned by Huge, Inc., filed at the USPTO on April 27, 2005. It is registered and covers class 41 (Education and Entertainment).

Get this data via the API

Data current as of May 19, 2026Official USPTO record

As filed with the USPTO

Status: Registered; Since April 28, 2026
Filed: April 27, 2005
Registered: January 30, 2007
Expires: Not recorded
Application no.: 78618501
Registration no.: 3204541
Office: USPTO; United States Patent and Trademark Office
Mark type: Word mark; 1 class

Ownership

Who owns SHELF AWARENESS

The owner and representative on file with the office.

Owner

Huge, Inc.

Seattle, United States

Representative

Daniel J. Glenn

Perkins Coie LLP

Goods and services

What the mark covers

The products and services SHELF AWARENESS is filed for, grouped by Nice class.

41Class 41 · Education and Entertainment
Providing newsletters in the field of book retailing via e-mail

History

What has happened so far

Steps recorded by the USPTO, newest first.

April 28, 2026Notice of acceptance of sec. 8 & 9 - e-mailed
April 28, 2026Registered and renewed (second renewal - 10 yrs)
April 28, 2026Registered - sec. 8 (10-yr) accepted/sec. 9 granted
April 28, 2026Case assigned to post registration paralegal
February 23, 2026Teas section 8 & 9 received
January 30, 2026Courtesy reminder - sec. 8 (10-yr)/sec. 9 e-mailed
March 2, 2017Notice of acceptance of sec. 8 & 9 - e-mailed
March 2, 2017Registered and renewed (first renewal - 10 yrs)
March 2, 2017Registered - sec. 8 (10-yr) accepted/sec. 9 granted
March 2, 2017Case assigned to post registration paralegal

10 earlier steps on the official record.

FAQ

About SHELF AWARENESS

Who owns the trademark "SHELF AWARENESS"?

The USPTO trademark "SHELF AWARENESS" (application 78618501) is owned by Huge, Inc.

What is the status of "SHELF AWARENESS"?

Its status at the USPTO is: registered.

When was "SHELF AWARENESS" registered?

It was registered on January 30, 2007.

API

Get this data via the API

Everything on this page comes from the Signa API. Pull SHELF AWARENESS and marks like it into your own product with one request.

GET/v1/trademarks/{id}
The full record: owners, classes, dates and images
GET/v1/trademarks/{id}/events
Every step in the office history
GET/v1/proceedings?trademark_id={id}
Oppositions and cancellations against the mark

Get API key View docs

GET /v1/trademarks/{id}

ID=tm_019d2834-855b-7277-968c-56c7944b3842
curl https://api.signa.so/v1/trademarks/$ID \
  -H "Authorization: Bearer $SIGNA_API_KEY"

Response

{
  "id": "tm_019d2834-855b-7277-968c-56c7944b3842",
  "object": "trademark",
  "mark_text": "SHELF AWARENESS",
  "status": {
    "primary": "active",
    "stage": "registered"
  },
  "office_code": "US",
  "application_number": "78618501",
  "filing_date": "2005-04-27",
  "nice_classes": [
    41
  ],
  "owners": [
    {
      "name": "HUGE, INC.",
      "entity_id": null
    }
  ]
}