USPTO trademark

GOOD. BETTER. BEHR.

RegisteredUSPTOWord markClass 2

"GOOD. BETTER. BEHR." is a word mark owned by Behr Process LLC, filed at the USPTO on February 21, 2005. It is registered and covers class 2 (Paints).

Official USPTO record
GOOD. BETTER. BEHR. trademark as filed
As filed with the USPTO
Status
Registered
Since December 7, 2019
Filed
February 21, 2005
Registered
October 27, 2009
Expires
Not recorded
Application no.
78571539
Registration no.
3703569
Office
USPTO
United States Patent and Trademark Office
Mark type
Word mark
1 class
Ownership

Who owns GOOD. BETTER. BEHR.

The owner and representative on file with the office.

Owner

Behr Process LLC

Santa Ana, United States

Representative

Kirk W. Rudolph

Masco Corporation

Goods and services

What the mark covers

The products and services GOOD. BETTER. BEHR. is filed for, grouped by Nice class.

  • Interior And Exterior Paints, Wood Stains and Tinting Base In The Nature Of Paint

History

What has happened so far

Steps recorded by the USPTO, newest first.

  1. Teas withdrawal of attorney received-firm retains
  2. Teas change of correspondence received
  3. Attorney/dom.rep.revoked and/or appointed
  4. Teas revoke/app/change addr of atty/dom rep received
  5. Applicant/correspondence changes (non-responsive) entered
  6. Teas change of owner address received
  7. Automatic update of assignment of ownership
  8. Notice of acceptance of sec. 8 & 9 - e-mailed
  9. Registered and renewed (first renewal - 10 yrs)
  10. Registered - sec. 8 (10-yr) accepted/sec. 9 granted

10 earlier steps on the official record.

Disputes

Oppositions and cancellations

Proceedings recorded against this mark by the USPTO. Reported as recorded, not legal advice.

FAQ

About GOOD. BETTER. BEHR.

Who owns the trademark "GOOD. BETTER. BEHR."?

The USPTO trademark "GOOD. BETTER. BEHR." (application 78571539) is owned by Behr Process LLC.

What is the status of "GOOD. BETTER. BEHR."?

Its status at the USPTO is: registered.

When was "GOOD. BETTER. BEHR." registered?

It was registered on October 27, 2009.

API

Get this data via the API

Everything on this page comes from the Signa API. Pull GOOD. BETTER. BEHR. and marks like it into your own product with one request.

  • GET/v1/trademarks/{id}

    The full record: owners, classes, dates and images

  • GET/v1/trademarks/{id}/events

    Every step in the office history

  • GET/v1/proceedings?trademark_id={id}

    Oppositions and cancellations against the mark

GET /v1/trademarks/{id}
ID=tm_019d282d-aa69-77f0-aa34-1a381f5db38f
curl https://api.signa.so/v1/trademarks/$ID \
  -H "Authorization: Bearer $SIGNA_API_KEY"
Response
{
  "id": "tm_019d282d-aa69-77f0-aa34-1a381f5db38f",
  "object": "trademark",
  "mark_text": "GOOD. BETTER. BEHR.",
  "status": {
    "primary": "active",
    "stage": "registered"
  },
  "office_code": "US",
  "application_number": "78571539",
  "filing_date": "2005-02-21",
  "nice_classes": [
    2
  ],
  "owners": [
    {
      "name": "BEHR PROCESS LLC",
      "entity_id": null
    }
  ]
}