USPTO trademark

TRUE BLUE

RegisteredUSPTOWord markClass 36

"TRUE BLUE" is a word mark owned by Blue Cross and Blue Shield Association, filed at the USPTO on December 2, 1985. It is registered and covers class 36 (Insurance and Financial).

View Blue Cross and Blue Shield Association portfolioGet this data via the API
Official USPTO record
TRUE BLUE trademark as filed
As filed with the USPTO
Status
Registered
Since July 18, 2017
Filed
December 2, 1985
Registered
July 7, 1987
Expires
Not recorded
Application no.
73571742
Registration no.
1446756
Office
USPTO
United States Patent and Trademark Office
Mark type
Word mark
1 class
Ownership

Who owns TRUE BLUE

The owner on file, matched to the company behind it. Every owner-name spelling for that company is grouped on its page.

Owner

Blue Cross and Blue Shield Association

Chicago, United States

578 trademarks in the portfolioView company

Representative

Stacey J. Watson, Esq.

Markery Law LLC

Goods and services

What the mark covers

The products and services TRUE BLUE is filed for, grouped by Nice class.

History

What has happened so far

Steps recorded by the USPTO, newest first.

  1. Courtesy reminder - sec. 8 (10-yr)/sec. 9 e-mailed
  2. Teas change of correspondence received
  3. Attorney/dom.rep.revoked and/or appointed
  4. Teas revoke/app/change addr of atty/dom rep received
  5. Applicant/correspondence changes (non-responsive) entered
  6. Teas change of owner address received
  7. Attorney/dom.rep.revoked and/or appointed
  8. Teas revoke/app/change addr of atty/dom rep received
  9. Attorney/dom.rep.revoked and/or appointed
  10. Teas revoke/app/change addr of atty/dom rep received

10 earlier steps on the official record.

Disputes

Oppositions and cancellations

Proceedings recorded against this mark by the USPTO. Reported as recorded, not legal advice.

FAQ

About TRUE BLUE

Who owns the trademark "TRUE BLUE"?

The USPTO trademark "TRUE BLUE" (application 73571742) is owned by Blue Cross and Blue Shield Association.

What is the status of "TRUE BLUE"?

Its status at the USPTO is: registered.

When was "TRUE BLUE" registered?

It was registered on July 7, 1987.

API

Get this data via the API

Everything on this page comes from the Signa API. Pull TRUE BLUE and marks like it into your own product with one request.

  • GET/v1/trademarks/{id}

    The full record: owners, classes, dates and images

  • GET/v1/trademarks/{id}/events

    Every step in the office history

  • GET/v1/proceedings?trademark_id={id}

    Oppositions and cancellations against the mark

Get API keyView docs
GET /v1/trademarks/{id}
ID=tm_019d16c2-2935-751c-b974-2c5d581a056a
curl https://api.signa.so/v1/trademarks/$ID \
  -H "Authorization: Bearer $SIGNA_API_KEY"
Response
{
  "id": "tm_019d16c2-2935-751c-b974-2c5d581a056a",
  "object": "trademark",
  "mark_text": "TRUE BLUE",
  "status": {
    "primary": "active",
    "stage": "registered"
  },
  "office_code": "US",
  "application_number": "73571742",
  "filing_date": "1985-12-02",
  "nice_classes": [
    36
  ],
  "owners": [
    {
      "name": "BLUE CROSS AND BLUE SHIELD ASSOCIATION",
      "entity_id": "ent_019f2853-c1b1-7092-ac76-56d342f6435a"
    }
  ]
}