USPTO trademark

BARBIE

RegisteredUSPTOWord markClass 28

"BARBIE" is a word mark owned by Mattel, Inc., filed at the USPTO on October 18, 1960. It is registered and covers class 28 (Toys and Sporting Goods).

View Mattel, Inc. portfolio Get this data via the API

Data current as of October 13, 2026Official USPTO record

As filed with the USPTO

Status: Registered; Since March 29, 2023
Filed: October 18, 1960
Registered: November 27, 1962
Expires: Not recorded
Application no.: 72106619
Registration no.: 0741208
Office: USPTO; United States Patent and Trademark Office
Mark type: Word mark; 1 class

Ownership

Who owns BARBIE

The owner on file, matched to the company behind it. Every owner-name spelling for that company is grouped on its page.

Owner

Mattel, Inc.

MAT · El Segundo, United States

20,202 trademarks in the portfolioView company

Representative

Michael Moore

Mattel, Inc.

Goods and services

What the mark covers

The products and services BARBIE is filed for, grouped by Nice class.

28Class 28 · Toys and Sporting Goods
No goods or services text on file.

History

What has happened so far

Steps recorded by the USPTO, newest first.

October 13, 2026Notice of suit
August 27, 2026Notice of suit
May 6, 2026Notice of suit
March 29, 2023Notice of acceptance of sec. 8 & 9 - e-mailed
March 29, 2023Registered and renewed (fourth renewal - 10 yrs)
March 29, 2023Registered - sec. 8 (10-yr) accepted/sec. 9 granted
March 29, 2023Case assigned to post registration paralegal
October 18, 2022Notice of suit
September 19, 2022Teas section 8 & 9 received
February 14, 2020Notice of suit

10 earlier steps on the official record.

Disputes

Oppositions and cancellations

Proceedings recorded against this mark by the USPTO. Reported as recorded, not legal advice.

FAQ

About BARBIE

Who owns the trademark "BARBIE"?

The USPTO trademark "BARBIE" (application 72106619) is owned by Mattel, Inc.

What is the status of "BARBIE"?

Its status at the USPTO is: registered.

When was "BARBIE" registered?

It was registered on November 27, 1962.

API

Get this data via the API

Everything on this page comes from the Signa API. Pull BARBIE and marks like it into your own product with one request.

GET/v1/trademarks/{id}
The full record: owners, classes, dates and images
GET/v1/trademarks/{id}/events
Every step in the office history
GET/v1/proceedings?trademark_id={id}
Oppositions and cancellations against the mark

Get API key View docs

GET /v1/trademarks/{id}

ID=tm_019d1500-81e2-712f-a35b-14653d54ff7e
curl https://api.signa.so/v1/trademarks/$ID \
  -H "Authorization: Bearer $SIGNA_API_KEY"

Response

{
  "id": "tm_019d1500-81e2-712f-a35b-14653d54ff7e",
  "object": "trademark",
  "mark_text": "BARBIE",
  "status": {
    "primary": "active",
    "stage": "registered"
  },
  "office_code": "US",
  "application_number": "72106619",
  "filing_date": "1960-10-18",
  "nice_classes": [
    28
  ],
  "owners": [
    {
      "name": "MATTEL, INC.",
      "entity_id": "ent_019f285b-0d3d-722a-8f3c-767707b33f80"
    }
  ]
}