EUIPO trademark

be:active by QVC

Under examinationEUIPOWord markClass 9Class 10Class 14Class 18+6

"be:active by QVC" is a word mark owned by QVC Group, filed at the EUIPO on August 12, 2026. It is under examination and covers classes 9, 10, 14, 18, 25, 27, 28, 35, 41 and 44.

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Official EUIPO record
be:active by QVC
Word mark as filed with the EUIPO
Status
Under examination
Filed
August 12, 2026
Registered
Not yet
Expires
Not recorded
Application no.
019408673
Registration no.
Not yet
Office
EUIPO
European Union Intellectual Property Office
Mark type
Word mark
10 classes
Ownership

Who owns be:active by QVC

The owner and representative on file with the office.

Owner

QVC Group

Representative

Potter Clarkson KB

Potter Clarkson KB

Goods and services

What the mark covers

The products and services be:active by QVC is filed for, grouped by Nice class.

  • Wearable activity trackers

  • Surgical, medical, dental and veterinary instruments and apparatus; spectacles, contact lenses and sunglasses; orthopaedic articles; therapeutic and assistive devices adapted for persons with disabilities; massage apparatus; apparatus, devices and articles for sexual activity

  • Wristwatches with step-counting function (Wristwatches with pedometers)

  • Leather and imitation leather; Luggage and carrying bags; umbrellas and parasols; walking sticks

  • Swimwear; swimming trunks; bikinis; bathing suits; rashguards; underwear; functional underwear; sports bras; bustiers; sports socks; compression clothing; caps [headwear]; peaked caps; cap peaks; headbands; sweat-absorbent headbands; training shoes; running shoes; sports shoes; sandals; bathing shoes; shirts; T-shirts; trousers; sports trousers; leggings [trousers]; tight-fitting sports trousers; tracksuits; jackets; jerseys; sports vests; sportswear; rainwear; clothing, footwear, headgear

  • Yoga mats

  • Games, toys and playthings; video game apparatus; gymnastic and sporting articles; yoga blocks; yoga straps; fitness bands

  • Interactive retail store services, namely providing home shopping services via computer, television, and digital devices featuring clothing, clothing accessories, textiles, umbrellas, parasols, footwear, headwear, scarves, bags, glasses, eyeglass frames, sunglasses; Interactive retail store services, namely providing home shopping services via computer, television, and digital devices featuring sports products, leisure products; Interactive retail store services, namely providing home shopping services via computer, television, and digital devices featuring computers, computer accessories, games, playthings, toys; Interactive retail store services, namely providing home shopping services via computer, television, and digital devices featuring electric appliances, namely electrically operated hand tools, computer fittings; Interactive retail store services, namely providing home shopping services via computer, television, and digital devices featuring sports equipment, luggage, luggage tags, providing business management and administration and business strategy development, namely, identifying strategic alliances for others, namely, for subsidiaries and affiliates in the field of interactive retail and mail order sales of general consumer merchandise

  • Education, entertainment, television entertainment and instruction in the areas of home shopping, television entertainment in the form of home shopping programmes; Conducting and arranging courses and online courses, namely, for sports courses, meditation courses and mindfulness courses; Provision of non-downloadable films via video-on-demand; Providing non-downloadable online videos; Meditation trainings

  • Providing information, advice and consultancy in the fields of health; providing information relating to health care and healthy lifestyles; providing advice via the Internet in the fields of personal care; meditation services; music therapy services; relaxation therapy services; health care services relating to wellness and active lifestyles; Information, advice and reservation services relating to personal care, well-being (sexual well-being), leisure, health, sports & fitness

FAQ

About be:active by QVC

Who owns the trademark "be:active by QVC"?

The EUIPO trademark "be:active by QVC" (application 019408673) is owned by QVC Group.

What is the status of "be:active by QVC"?

Its status at the EUIPO is: under examination.

API

Get this data via the API

Everything on this page comes from the Signa API. Pull be:active by QVC and marks like it into your own product with one request.

  • GET/v1/trademarks/{id}

    The full record: owners, classes, dates and images

  • GET/v1/trademarks/{id}/events

    Every step in the office history

  • GET/v1/proceedings?trademark_id={id}

    Oppositions and cancellations against the mark

Get API keyView docs
GET /v1/trademarks/{id}
ID=tm_019ff9ef-cada-725e-aac4-1dc65df90df6
curl https://api.signa.so/v1/trademarks/$ID \
  -H "Authorization: Bearer $SIGNA_API_KEY"
Response
{
  "id": "tm_019ff9ef-cada-725e-aac4-1dc65df90df6",
  "object": "trademark",
  "mark_text": "be:active by QVC",
  "status": {
    "primary": "pending",
    "stage": "examining"
  },
  "office_code": "EM",
  "application_number": "019408673",
  "filing_date": "2026-08-12",
  "nice_classes": [
    9,
    10,
    14,
    18,
    25,
    27,
    28,
    35,
    41,
    44
  ],
  "owners": [
    {
      "name": "QVC Group",
      "entity_id": null
    }
  ]
}