EUIPO trademark

AURA

RegisteredEUIPOWord markClass 35

"AURA" is a word mark owned by Hearst Magazine Media, Inc., filed at the EUIPO on October 6, 2025. It is registered and covers class 35 (Advertising and Business).

Official EUIPO record
AURA
Word mark as filed with the EUIPO
Status
Registered
Since February 27, 2026
Filed
October 6, 2025
Registered
February 26, 2026
Expires
October 6, 2035
Application no.
019256858
Registration no.
019256858
Office
EUIPO
European Union Intellectual Property Office
Mark type
Word mark
1 class
Ownership

Who owns AURA

The owner on file, matched to the company behind it. Every owner-name spelling for that company is grouped on its page.

Owner

Hearst Magazine Media, Inc.

2 trademarks in the portfolioView company

Representative

Nordemann Czychowski & Partner Rechtsanwältinnen und Rechtsanwälte mbB

Nordemann Czychowski & Partner Rechtsanwältinnen und Rechtsanwälte mbB

Goods and services

What the mark covers

The products and services AURA is filed for, grouped by Nice class.

History

What has happened so far

Steps recorded by the EUIPO, newest first.

  1. Bulletin 2026/039 Section B.1
  2. Bulletin 2025/218 Section A.1
FAQ

About AURA

Who owns the trademark "AURA"?

The EUIPO trademark "AURA" (application 019256858) is owned by Hearst Magazine Media, Inc.

What is the status of "AURA"?

Its status at the EUIPO is: registered.

When was "AURA" registered?

It was registered on February 26, 2026 and is due to expire on October 6, 2035.

API

Get this data via the API

Everything on this page comes from the Signa API. Pull AURA and marks like it into your own product with one request.

  • GET/v1/trademarks/{id}

    The full record: owners, classes, dates and images

  • GET/v1/trademarks/{id}/events

    Every step in the office history

  • GET/v1/proceedings?trademark_id={id}

    Oppositions and cancellations against the mark

GET /v1/trademarks/{id}
ID=tm_019d489d-2f8e-7728-8c1e-e0daed90849d
curl https://api.signa.so/v1/trademarks/$ID \
  -H "Authorization: Bearer $SIGNA_API_KEY"
Response
{
  "id": "tm_019d489d-2f8e-7728-8c1e-e0daed90849d",
  "object": "trademark",
  "mark_text": "AURA",
  "status": {
    "primary": "active",
    "stage": "registered"
  },
  "office_code": "EM",
  "application_number": "019256858",
  "filing_date": "2025-10-06",
  "nice_classes": [
    35
  ],
  "owners": [
    {
      "name": "Hearst Magazine Media, Inc.",
      "entity_id": "ent_019ff4c9-bc56-72de-9f31-8a92fba20ea0"
    }
  ]
}