CIPO trademark

EQUIPPED TO BE THE CHOICE

FiledCIPOWord markClass 37Class 39Class 40Class 42

"EQUIPPED TO BE THE CHOICE" is a word mark owned by Herc Build, LLC, filed at the CIPO on January 7, 2026. It is filed and waiting for examination and covers classes 37, 39, 40 and 42.

View Herc Build, LLC portfolioGet this data via the API
Official CIPO record
EQUIPPED TO BE THE CHOICE
Word mark as filed with the CIPO
Status
Filed
Since September 22, 2026
Filed
January 7, 2026
Registered
Not yet
Expires
Not recorded
Application no.
2448285
Registration no.
Not yet
Office
CIPO
Canadian Intellectual Property Office
Mark type
Word mark
4 classes
Ownership

Who owns EQUIPPED TO BE THE CHOICE

The owner on file, matched to the company behind it. Every owner-name spelling for that company is grouped on its page.

Owner

Herc Build, LLC

United States

127 trademarks in the portfolioView company

Representative

Baker & McKenzie LLP

Baker & McKenzie LLP

Goods and services

What the mark covers

The products and services EQUIPPED TO BE THE CHOICE is filed for, grouped by Nice class.

  • Rental of construction equipment including aerial, concrete, earthmoving, paving, floor care and surface preparation machines and apparatus; rental of drainage pumps; rental of gas or air compressors; rental of hand and power tools.

  • Vehicle rental services; Rental of moving equipment, namely, pads, straps, hitches, dollies, boxes, carriers, and hand trucks; Trash services, namely, rental of dump trailers and roll-off trailers; Moving van transport, Moving van services; Rental of moving vans; Rental and leasing of passenger vans; Rental of storage containers; rental of trucks and trailers; rental of loading-unloading machines and apparatus.

  • Rental of air condition apparatus; Rental of electricity generators; Rental of electric power generators, Rental of power generation equipment; rental of waste compacting machines; rental of industrial vacuums for treating hazardous materials.

  • Providing a web site and software as a service (SAAS) services featuring software to monitor the status of vehicles, equipment, and heavy machinery.

History

What has happened so far

Steps recorded by the CIPO, newest first.

  1. Examiner's First Report
  2. Search Recorded
  3. Pre-Assessment Letter Sent; Goods or Services Not Acceptable
  4. Formalized
  5. Created
  6. Filed
FAQ

About EQUIPPED TO BE THE CHOICE

Who owns the trademark "EQUIPPED TO BE THE CHOICE"?

The CIPO trademark "EQUIPPED TO BE THE CHOICE" (application 2448285) is owned by Herc Build, LLC.

What is the status of "EQUIPPED TO BE THE CHOICE"?

Its status at the CIPO is: filed.

API

Get this data via the API

Everything on this page comes from the Signa API. Pull EQUIPPED TO BE THE CHOICE and marks like it into your own product with one request.

  • GET/v1/trademarks/{id}

    The full record: owners, classes, dates and images

  • GET/v1/trademarks/{id}/events

    Every step in the office history

  • GET/v1/proceedings?trademark_id={id}

    Oppositions and cancellations against the mark

Get API keyView docs
GET /v1/trademarks/{id}
ID=tm_019deed3-3828-72db-9b07-cf5b373cd992
curl https://api.signa.so/v1/trademarks/$ID \
  -H "Authorization: Bearer $SIGNA_API_KEY"
Response
{
  "id": "tm_019deed3-3828-72db-9b07-cf5b373cd992",
  "object": "trademark",
  "mark_text": "EQUIPPED TO BE THE CHOICE",
  "status": {
    "primary": "pending",
    "stage": "filed"
  },
  "office_code": "CA",
  "application_number": "2448285",
  "filing_date": "2026-01-07",
  "nice_classes": [
    37,
    39,
    40,
    42
  ],
  "owners": [
    {
      "name": "HERC BUILD, LLC",
      "entity_id": "ent_01a0cc62-02f3-766b-bad9-02a7dd07a7c3"
    }
  ]
}