Southwest Airlines Co trademarks

LUVUnited StatesLEI UDTZ87G0STFETI6HGH41

Southwest Airlines Co (LUV) owns 283 unique trademarks in 4 jurisdictions, combined from 8 owner names in the registers. 129 of them are active.

Browse all trademarksGet this data via the API
Unique trademarks315 register records
283
Active46% of unique marks
129
Jurisdictions
4
Owner names grouped
8
Coverage

Where Southwest Airlines Co protects its brands

Each mark counts once here: an international registration is grouped with its country designations, not counted once per country. That gives the 283 unique marks above, from 315 register records.

By office

By classA mark can cover several classes

+9 more

Activity

Filings per year

New trademarks Southwest Airlines Co has filed each year, counting each mark once.

Peak year · 49 filed
2010
2022 to 2026 · filed
32
First filing
1981

Filings by year: 1981: 1, 1982: 7, 1983: 3, 1985: 3, 1986: 2, 1987: 1, 1988: 1, 1990: 2, 1991: 1, 1992: 5, 1993: 4, 1994: 9, 1995: 7, 1996: 5, 1997: 2, 1998: 4, 1999: 2, 2000: 2, 2001: 2, 2002: 3, 2003: 2, 2004: 10, 2005: 11, 2006: 10, 2007: 1, 2008: 3, 2009: 9, 2010: 49, 2011: 15, 2012: 15, 2013: 5, 2014: 10, 2015: 8, 2016: 14, 2017: 1, 2018: 1, 2019: 5, 2020: 6, 2021: 9, 2022: 5, 2023: 5, 2024: 3, 2025: 4, 2026: 15.

Disputes and deals

Oppositions, cancellations and ownership changes

Proceedings Southwest Airlines Co has been part of, and the assignments recorded against its marks.

Disputes & oppositions

Proceedings
7
As challenger
5
As defendant
2

By proceeding type

  • Opposition7

Outcomes

  • Other7
Portfolio

Latest filings

The most recent applications across Southwest Airlines Co's owner names.

Browse all 315 register records
MarkStatusOfficeClassesFiled
SOUTHWEST ICON LOUNGEexaminingUSPTO39, 432026-10-14
SOUTHWEST ICON LOUNGEexaminingUSPTO39, 432026-10-14
SOUTHWEST ICONexaminingUSPTO39, 432026-10-14
HIT YOUR BOOKING POINTexaminingUSPTO392026-10-02
ENTER AIRPLANE MODEexaminingUSPTO392026-10-02
[Design Mark]examiningUSPTO9, 10, 14, 16, 18, 212026-09-18
FAQ

About Southwest Airlines Co's trademarks

How many trademarks does Southwest Airlines Co own?

Southwest Airlines Co owns 283 unique trademarks across the registers Signa tracks, filed as 315 register records.

How many of Southwest Airlines Co's trademarks are registered?

113 of Southwest Airlines Co's unique marks are registered.

Where does Southwest Airlines Co file the most trademarks?

Southwest Airlines Co holds the most marks at the USPTO, with 227 unique marks.

What is the stock ticker for Southwest Airlines Co?

Southwest Airlines Co trades under the ticker LUV.

API

Get this data via the API

Every number on this page comes from the Signa API. Pull Southwest Airlines Co's portfolio into your own product with one request.

  • GET/v1/entities/{id}/analytics

    Portfolio, disputes and ownership changes

  • GET/v1/entities/{id}

    Company record, ticker, LEI and owner names

  • GET/v1/entities/{id}/trademarks

    Every trademark in the portfolio

Get API keyView docs
GET /v1/entities/{id}/analytics
ID=ent_019eb749-775f-706f-8e66-624afc28fe08
curl https://api.signa.so/v1/entities/$ID/analytics \
  -H "Authorization: Bearer $SIGNA_API_KEY"
Response
{
  "object": "analytics_report",
  "subject": {
    "id": "ent_019eb749-775f-706f-8e66-624afc28fe08",
    "object": "entity",
    "name": "SOUTHWEST AIRLINES CO"
  },
  "portfolio": {
    "mark_count": 283,
    "active_count": 129,
    "jurisdiction_spread": {
      "US": 227,
      "EU": 21,
      "WO": 18
    }
  }
}