L'Oreal trademarks

FranceLEI 529900JI1GG6F7RKVI53

L'Oreal owns 14,214 unique trademarks in 6 jurisdictions, combined from 12 owner names in the registers. 7,919 of them are active.

Browse all trademarksGet this data via the API
Unique trademarks
14,214
Active56% of unique marks
7,919
Jurisdictions
6
Owner names grouped
12
Coverage

Where L'Oreal protects its brands

Each mark counts once here: an international registration is grouped with its country designations, not counted once per country.

By office

By classA mark can cover several classes

+37 more

Activity

Filings per year

New trademarks L'Oreal has filed each year, counting each mark once.

Peak year · 431 filed
2025
2022 to 2026 · filed
1,619
First filing
1918

Filings by year: 1918: 1, 1928: 1, 1938: 1, 1946: 2, 1947: 1, 1948: 3, 1950: 4, 1951: 3, 1952: 4, 1953: 6, 1954: 9, 1955: 11, 1956: 6, 1957: 4, 1958: 10, 1959: 6, 1960: 10, 1961: 5, 1962: 5, 1963: 9, 1964: 12, 1965: 8, 1966: 10, 1967: 11, 1968: 13, 1969: 18, 1970: 13, 1971: 20, 1972: 31, 1973: 20, 1974: 23, 1975: 162, 1976: 193, 1977: 129, 1978: 131, 1979: 158, 1980: 130, 1981: 114, 1982: 128, 1983: 189, 1984: 207, 1985: 300, 1986: 316, 1987: 279, 1988: 337, 1989: 412, 1990: 399, 1991: 429, 1992: 342, 1993: 286, 1994: 249, 1995: 269, 1996: 236, 1997: 268, 1998: 186, 1999: 199, 2000: 185, 2001: 244, 2002: 227, 2003: 255, 2004: 260, 2005: 206, 2006: 283, 2007: 307, 2008: 249, 2009: 246, 2010: 211, 2011: 296, 2012: 341, 2013: 338, 2014: 269, 2015: 328, 2016: 423, 2017: 369, 2018: 343, 2019: 296, 2020: 266, 2021: 323, 2022: 235, 2023: 284, 2024: 334, 2025: 431, 2026: 335.

Disputes and deals

Oppositions, cancellations and ownership changes

Proceedings L'Oreal has been part of, and the assignments recorded against its marks.

Disputes & oppositions

Proceedings
71
As challenger
0
As defendant0% win rate
71

By proceeding type

  • Opposition46
  • Cancellation25

Outcomes

  • Other68
  • Withdrawn2
  • Challenger won1
Portfolio

Latest filings

The most recent applications across L'Oreal's owner names.

Browse all 14,214 register records
MarkStatusOfficeClassesFiled
GÉNIFIQUE ULTIMATE THE REPAIRopposition periodINPI France32026-10-02
LE LIP SORBETopposition periodINPI France32026-10-01
GARNIER GUMMY MASKopposition periodINPI France32026-10-01
REVERXELLopposition periodINPI France32026-09-30
matrix PROFESSIONALopposition periodINPI France32026-09-23
EXO RGN-XRopposition periodINPI France1, 32026-09-23
FAQ

About L'Oreal's trademarks

How many trademarks does L'Oreal own?

L'Oreal owns 14,214 unique trademarks across the registers Signa tracks.

How many of L'Oreal's trademarks are registered?

7,040 of L'Oreal's unique marks are registered.

Where does L'Oreal file the most trademarks?

L'Oreal holds the most marks at INPI France, with 11,485 unique marks.

API

Get this data via the API

Every number on this page comes from the Signa API. Pull L'Oreal's portfolio into your own product with one request.

  • GET/v1/entities/{id}/analytics

    Portfolio, disputes and ownership changes

  • GET/v1/entities/{id}

    Company record, ticker, LEI and owner names

  • GET/v1/entities/{id}/trademarks

    Every trademark in the portfolio

Get API keyView docs
GET /v1/entities/{id}/analytics
ID=ent_019f2853-355e-7266-a166-cedf55c49b26
curl https://api.signa.so/v1/entities/$ID/analytics \
  -H "Authorization: Bearer $SIGNA_API_KEY"
Response
{
  "object": "analytics_report",
  "subject": {
    "id": "ent_019f2853-355e-7266-a166-cedf55c49b26",
    "object": "entity",
    "name": "L'OREAL"
  },
  "portfolio": {
    "mark_count": 14214,
    "active_count": 7919,
    "jurisdiction_spread": {
      "FR": 11485,
      "CA": 1834,
      "WO": 814
    }
  }
}