Diageo Brands B.V. trademarks

NetherlandsLEI 213800NQ379YZO8L5O19

Diageo Brands B.V. owns 2,367 unique trademarks in 43 jurisdictions, combined from 26 owner names in the registers. 1,464 of them are active.

Browse all trademarksGet this data via the API
Unique trademarks2,718 register records
2,367
Active62% of unique marks
1,464
Jurisdictions
43
Owner names grouped
26
Coverage

Where Diageo Brands B.V. protects its brands

Each mark counts once here: an international registration is grouped with its country designations, not counted once per country. That gives the 2,367 unique marks above, from 2,718 register records.

By office

+35 more

By classA mark can cover several classes

+24 more

Activity

Filings per year

New trademarks Diageo Brands B.V. has filed each year, counting each mark once.

Peak year · 203 filed
2003
2022 to 2026 · filed
142
First filing
1876

Filings by year: 1876: 4, 1890: 1, 1900: 5, 1902: 1, 1906: 5, 1907: 9, 1908: 1, 1909: 1, 1910: 4, 1912: 2, 1913: 1, 1914: 1, 1915: 2, 1916: 1, 1917: 1, 1919: 1, 1920: 1, 1921: 2, 1922: 3, 1923: 3, 1924: 4, 1926: 3, 1927: 3, 1928: 6, 1929: 9, 1930: 4, 1931: 7, 1932: 8, 1933: 13, 1934: 3, 1935: 5, 1936: 3, 1937: 2, 1938: 3, 1939: 15, 1941: 1, 1942: 1, 1946: 3, 1947: 2, 1948: 7, 1949: 3, 1950: 7, 1951: 3, 1952: 17, 1953: 5, 1954: 9, 1955: 2, 1956: 1, 1957: 6, 1958: 5, 1960: 3, 1961: 9, 1962: 10, 1963: 7, 1965: 4, 1966: 6, 1967: 6, 1968: 5, 1969: 6, 1970: 7, 1971: 4, 1972: 5, 1973: 3, 1974: 9, 1975: 12, 1976: 7, 1977: 11, 1978: 2, 1979: 4, 1980: 11, 1981: 10, 1982: 12, 1983: 18, 1984: 12, 1985: 21, 1986: 27, 1987: 11, 1988: 24, 1989: 16, 1990: 10, 1991: 13, 1992: 14, 1993: 15, 1994: 27, 1995: 33, 1996: 45, 1997: 57, 1998: 13, 1999: 68, 2000: 24, 2001: 71, 2002: 109, 2003: 203, 2004: 92, 2005: 67, 2006: 91, 2007: 70, 2008: 38, 2009: 93, 2010: 33, 2011: 74, 2012: 89, 2013: 91, 2014: 112, 2015: 51, 2016: 23, 2017: 16, 2018: 21, 2019: 21, 2020: 10, 2021: 25, 2022: 43, 2023: 22, 2024: 31, 2025: 30, 2026: 16.

Disputes and deals

Oppositions, cancellations and ownership changes

Proceedings Diageo Brands B.V. has been part of, and the assignments recorded against its marks.

Disputes & oppositions

Proceedings
115
As challenger100% win rate
30
As defendant
85

By proceeding type

  • Opposition92
  • Cancellation12
  • Appeal10
  • Revocation1

Outcomes

  • Other95
  • Withdrawn16
  • Pending3
  • Challenger won1

Assignments & security interests

Transactions
14
Marks acquired
14
Marks divested
1
Marks with liens
0
Unreleased security interests
0
  • Assignment6
  • Name change3
  • Merger2
  • Correction2
  • Other1

Recorded from 2004-03-17 to 2024-11-07.

Portfolio

Latest filings

The most recent applications across Diageo Brands B.V.'s owner names.

Browse all 2,718 register records
MarkStatusOfficeClassesFiled
TANQUERAY APERITIVOpending oppositionEUIPO332026-07-31
PIMM'SexaminingUSPTO32, 332026-06-29
ODYSSEYregisteredUKIPO332026-06-25
UNMISTAKABLY BLACK LABELpending oppositionIP Australia332026-06-23
MADE BETTER WITH BLACK LABELpending oppositionIP Australia332026-06-23
UNMISTAKABLY BLACK LABELfiledCIPO332026-06-22
FAQ

About Diageo Brands B.V.'s trademarks

How many trademarks does Diageo Brands B.V. own?

Diageo Brands B.V. owns 2,367 unique trademarks across the registers Signa tracks, filed as 2,718 register records.

How many of Diageo Brands B.V.'s trademarks are registered?

1,429 of Diageo Brands B.V.'s unique marks are registered.

Where does Diageo Brands B.V. file the most trademarks?

Diageo Brands B.V. holds the most marks at the UKIPO, with 598 unique marks.

API

Get this data via the API

Every number on this page comes from the Signa API. Pull Diageo Brands B.V.'s portfolio into your own product with one request.

  • GET/v1/entities/{id}/analytics

    Portfolio, disputes and ownership changes

  • GET/v1/entities/{id}

    Company record, ticker, LEI and owner names

  • GET/v1/entities/{id}/trademarks

    Every trademark in the portfolio

Get API keyView docs
GET /v1/entities/{id}/analytics
ID=ent_019eb6f5-cc43-730f-90a6-48385c92eed0
curl https://api.signa.so/v1/entities/$ID/analytics \
  -H "Authorization: Bearer $SIGNA_API_KEY"
Response
{
  "object": "analytics_report",
  "subject": {
    "id": "ent_019eb6f5-cc43-730f-90a6-48385c92eed0",
    "object": "entity",
    "name": "DIAGEO BRANDS B.V."
  },
  "portfolio": {
    "mark_count": 2367,
    "active_count": 1464,
    "jurisdiction_spread": {
      "GB": 598,
      "US": 354,
      "EU": 350
    }
  }
}