EUIPO trademark

L'HEURE BLEUE 1912

RegisteredEUIPOWord markClass 3

"L'HEURE BLEUE 1912" is a word mark owned by Guerlain, filed at the EUIPO on February 17, 2026. It is registered and covers class 3 (Cosmetics and Cleaning Preparations).

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Official EUIPO record
L'HEURE BLEUE 1912
Word mark as filed with the EUIPO
Status
Registered
Since March 4, 2026
Filed
February 17, 2026
Registered
June 12, 2026
Expires
February 17, 2036
Application no.
019318633
Registration no.
019318633
Office
EUIPO
European Union Intellectual Property Office
Mark type
Word mark
1 class
Ownership

Who owns L'HEURE BLEUE 1912

The owner on file, matched to the company behind it. Every owner-name spelling for that company is grouped on its page.

Owner

Guerlain

1,485 trademarks in the portfolioView company
Goods and services

What the mark covers

The products and services L'HEURE BLEUE 1912 is filed for, grouped by Nice class.

  • Perfumes; Toilet water; Eau de parfum; Eau de Cologne; Soaps for personal use; Bath or shower gels and salts for cosmetic purposes; Cosmetic preparations for care of the skin, face, nails and hair; Creams, milks, lotions, gels and powders for the face, body and hands for cosmetic purposes; Personal deodorants

History

What has happened so far

Steps recorded by the EUIPO, newest first.

  1. Bulletin 2026/111 Section B.1
  2. Bulletin 2026/042 Section A.1
FAQ

About L'HEURE BLEUE 1912

Who owns the trademark "L'HEURE BLEUE 1912"?

The EUIPO trademark "L'HEURE BLEUE 1912" (application 019318633) is owned by Guerlain.

What is the status of "L'HEURE BLEUE 1912"?

Its status at the EUIPO is: registered.

When was "L'HEURE BLEUE 1912" registered?

It was registered on June 12, 2026 and is due to expire on February 17, 2036.

API

Get this data via the API

Everything on this page comes from the Signa API. Pull L'HEURE BLEUE 1912 and marks like it into your own product with one request.

  • GET/v1/trademarks/{id}

    The full record: owners, classes, dates and images

  • GET/v1/trademarks/{id}/events

    Every step in the office history

  • GET/v1/proceedings?trademark_id={id}

    Oppositions and cancellations against the mark

Get API keyView docs
GET /v1/trademarks/{id}
ID=tm_019d48bd-4196-7242-bea5-8506b2b0ed8f
curl https://api.signa.so/v1/trademarks/$ID \
  -H "Authorization: Bearer $SIGNA_API_KEY"
Response
{
  "id": "tm_019d48bd-4196-7242-bea5-8506b2b0ed8f",
  "object": "trademark",
  "mark_text": "L'HEURE BLEUE 1912",
  "status": {
    "primary": "active",
    "stage": "registered"
  },
  "office_code": "EM",
  "application_number": "019318633",
  "filing_date": "2026-02-17",
  "nice_classes": [
    3
  ],
  "owners": [
    {
      "name": "GUERLAIN",
      "entity_id": "ent_019eb6f7-29f9-7405-bb0d-0647190c9474"
    }
  ]
}