EUIPO trademark

LIVE. FIT. GOAL.

RegisteredEUIPOWord markClass 32

"LIVE. FIT. GOAL." is a word mark owned by Celsius Holdings, Inc., filed at the EUIPO on December 19, 2025. It is registered and covers class 32 (Light Beverages).

View Celsius Holdings, Inc. portfolioGet this data via the API
Official EUIPO record
LIVE. FIT. GOAL.
Word mark as filed with the EUIPO
Status
Registered
Since May 18, 2026
Filed
December 19, 2025
Registered
May 15, 2026
Expires
December 19, 2035
Application no.
019294816
Registration no.
019294816
Office
EUIPO
European Union Intellectual Property Office
Mark type
Word mark
1 class
Ownership

Who owns LIVE. FIT. GOAL.

The owner on file, matched to the company behind it. Every owner-name spelling for that company is grouped on its page.

Owner

Celsius Holdings, Inc.

CELH

206 trademarks in the portfolioView company

Representative

MSA IP d.o.o.

MSA IP d.o.o

Goods and services

What the mark covers

The products and services LIVE. FIT. GOAL. is filed for, grouped by Nice class.

  • Non-alcoholic beverages; energy drinks; isotonic drinks; non-alcoholic cocktails; soft drinks; sports drinks; sports recovery drinks; guarana-based drinks and beverages; fruit beverages and fruit juices; fruit flavored drinks; vitamin-fortified non-alcoholic beverages; protein-enriched sports drinks; concentrates, syrups, powders and other preparations for making energy drinks, sports drinks, soft drinks, non-alcoholic beverages and protein enriched beverages; mineral and aerated waters; water; sparkling water

History

What has happened so far

Steps recorded by the EUIPO, newest first.

  1. Bulletin 2026/091 Section B.1
  2. Bulletin 2026/022 Section A.1
FAQ

About LIVE. FIT. GOAL.

Who owns the trademark "LIVE. FIT. GOAL."?

The EUIPO trademark "LIVE. FIT. GOAL." (application 019294816) is owned by Celsius Holdings, Inc.

What is the status of "LIVE. FIT. GOAL."?

Its status at the EUIPO is: registered.

When was "LIVE. FIT. GOAL." registered?

It was registered on May 15, 2026 and is due to expire on December 19, 2035.

API

Get this data via the API

Everything on this page comes from the Signa API. Pull LIVE. FIT. GOAL. and marks like it into your own product with one request.

  • GET/v1/trademarks/{id}

    The full record: owners, classes, dates and images

  • GET/v1/trademarks/{id}/events

    Every step in the office history

  • GET/v1/proceedings?trademark_id={id}

    Oppositions and cancellations against the mark

Get API keyView docs
GET /v1/trademarks/{id}
ID=tm_019d4864-00f4-7605-b5ce-69c666797d91
curl https://api.signa.so/v1/trademarks/$ID \
  -H "Authorization: Bearer $SIGNA_API_KEY"
Response
{
  "id": "tm_019d4864-00f4-7605-b5ce-69c666797d91",
  "object": "trademark",
  "mark_text": "LIVE. FIT. GOAL.",
  "status": {
    "primary": "active",
    "stage": "registered"
  },
  "office_code": "EM",
  "application_number": "019294816",
  "filing_date": "2025-12-19",
  "nice_classes": [
    32
  ],
  "owners": [
    {
      "name": "Celsius Holdings, Inc.",
      "entity_id": "ent_019eb704-4820-765c-8ce6-d140773f2fd3"
    }
  ]
}