Live like you mean it.
"Live like you mean it." is a figurative mark owned by Tilda Limited, filed at the EUIPO on November 12, 2025. It is registered and covers classes 29 and 30.
- Status
- Registered
- Filed
- November 12, 2025
- Registered
- March 29, 2026
- Expires
- November 12, 2035
- Application no.
- 019275010
- Registration no.
- 019275010
- Office
- EUIPO
- European Union Intellectual Property Office
- Mark type
- Figurative mark
- 2 classes
Who owns Live like you mean it.
The owner on file, matched to the company behind it. Every owner-name spelling for that company is grouped on its page.
Owner
Tilda Limited
Representative
María José Garreta Rodríguez
What the mark covers
The products and services Live like you mean it. is filed for, grouped by Nice class.
Processed, cooked, preserved legumes; processed, cooked, preserved chickpeas; processed, cooked, preserved lentils; processed, cooked, preserved beans; processed, cooked, preserved vegetable mixtures; processed, cooked, preserved vegetables; prepared dishes mainly containing vegetables; prepared dishes containing principally pulses; prepared dishes containing primarily pulses and vegetables
Rice; prepared rice dishes containing primarily rice; sago; couscous (semolina); processed quinoa; bulgur; processed spelt; preparations made from cereals; pasta; sauces (condiments)
What has happened so far
Steps recorded by the EUIPO, newest first.
- Bulletin 2026/062 Section B.1
- Bulletin 2025/241 Section A.1
About Live like you mean it.
Who owns the trademark "Live like you mean it."?
The EUIPO trademark "Live like you mean it." (application 019275010) is owned by Tilda Limited.
What is the status of "Live like you mean it."?
Its status at the EUIPO is: registered.
When was "Live like you mean it." registered?
It was registered on March 29, 2026 and is due to expire on November 12, 2035.
Get this data via the API
Everything on this page comes from the Signa API. Pull Live like you mean it. and marks like it into your own product with one request.
GET/v1/trademarks/{id}The full record: owners, classes, dates and images
GET/v1/trademarks/{id}/eventsEvery step in the office history
GET/v1/proceedings?trademark_id={id}Oppositions and cancellations against the mark
ID=tm_019d415f-808b-7638-adbb-e2b02e5c1377
curl https://api.signa.so/v1/trademarks/$ID \
-H "Authorization: Bearer $SIGNA_API_KEY"{
"id": "tm_019d415f-808b-7638-adbb-e2b02e5c1377",
"object": "trademark",
"mark_text": "Live like you mean it.",
"status": {
"primary": "active",
"stage": "registered"
},
"office_code": "EM",
"application_number": "019275010",
"filing_date": "2025-11-12",
"nice_classes": [
29,
30
],
"owners": [
{
"name": "Tilda Limited",
"entity_id": "ent_019eb7ab-0659-734d-822d-3401ace0ff2d"
}
]
}