IP Australia trademark

MY LITTLE PONY

Opposition periodIP AustraliaFigurative markClass 28Class 41

"MY LITTLE PONY" is a figurative mark owned by Hasbro, Inc., filed at IP Australia on September 23, 2026. It is in its opposition period and covers classes 28 and 41.

Official IP Australia record
MY LITTLE PONY trademark as filed
As filed with IP Australia
Status
Opposition period
Since September 23, 2026
Filed
September 23, 2026
Registered
Not yet
Expires
Not recorded
Application no.
2699006
Registration no.
Not yet
Office
IP Australia
IP Australia
Mark type
Figurative mark
2 classes
Ownership

Who owns MY LITTLE PONY

The owner and representative on file with the office.

Owner

Hasbro, Inc.

Pawtucket, United States

Representative

Baker McKenzie

Baker McKenzie

Goods and services

What the mark covers

The products and services MY LITTLE PONY is filed for, grouped by Nice class.

  • Toys, games and playthings; Toy animals and accessories therefor; Stuffed toy animals; Plush toys; Toy figures; Playsets for use with toy figures; Toy jewelry; Board games; Parlor games; Playing cards and card games; Video game apparatus; Gymnastic and sporting articles; Decorations for Christmas trees

  • Education; providing of training; entertainment; sporting and cultural activities; amusement services; recreational services; sporting activities; Provision of information relating to television, motion picture film, audio and radio production; Production and distribution of motion pictures; Entertainment services in the nature of ongoing television programs in the field of children's entertainment; Providing television programs, not downloadable, via streaming transmission services; Entertainment services, namely, production and distribution of ongoing television programs in the field of animation and children's entertainment; Entertainment services, namely, the provision of continuing shows, programs, movies and webisodes featuring animation and children's entertainment delivered by television, satellite, and the internet; Providing online non-downloadable videos in the field of animation and children's entertainment; Entertainment services, namely, providing on-line computer games; Entertainment services, namely, providing temporary use of non-downloadable computer games; Game services provided online from a computer network; Video game entertainment services; Provision of non-downloadable games on the internet; Organisation of game tournaments; Arranging and organisation of parties; Education and training services in relation to entertainment and games; Amusement park services; Advisory, consultation and information services relating to all the aforesaid services

History

What has happened so far

Steps recorded by IP Australia, newest first.

  1. Awaiting examination
  2. Application Received
FAQ

About MY LITTLE PONY

Who owns the trademark "MY LITTLE PONY"?

IP Australia trademark "MY LITTLE PONY" (application 2699006) is owned by Hasbro, Inc.

What is the status of "MY LITTLE PONY"?

Its status at IP Australia is: opposition period.

API

Get this data via the API

Everything on this page comes from the Signa API. Pull MY LITTLE PONY and marks like it into your own product with one request.

  • GET/v1/trademarks/{id}

    The full record: owners, classes, dates and images

  • GET/v1/trademarks/{id}/events

    Every step in the office history

  • GET/v1/proceedings?trademark_id={id}

    Oppositions and cancellations against the mark

GET /v1/trademarks/{id}
ID=tm_01a0d01f-f7ef-77c6-83c7-70cdb06a3cc2
curl https://api.signa.so/v1/trademarks/$ID \
  -H "Authorization: Bearer $SIGNA_API_KEY"
Response
{
  "id": "tm_01a0d01f-f7ef-77c6-83c7-70cdb06a3cc2",
  "object": "trademark",
  "mark_text": "MY LITTLE PONY",
  "status": {
    "primary": "pending",
    "stage": "pending_opposition"
  },
  "office_code": "AU",
  "application_number": "2699006",
  "filing_date": "2026-09-23",
  "nice_classes": [
    28,
    41
  ],
  "owners": [
    {
      "name": "Hasbro, Inc.",
      "entity_id": null
    }
  ]
}