Hallmark Cards, Incorporated trademarks

United StatesLEI 549300ZN2X0C3R7LWZ74

Hallmark Cards, Incorporated owns 1,204 unique trademarks in 7 jurisdictions, combined from 12 owner names in the registers. 238 of them are active.

Unique trademarks
1,204
Active20% of unique marks
238
Jurisdictions
7
Owner names grouped
12
Coverage

Where Hallmark Cards, Incorporated protects its brands

Each mark counts once here: an international registration is grouped with its country designations, not counted once per country.

By office

By classA mark can cover several classes

+26 more

Activity

Filings per year

New trademarks Hallmark Cards, Incorporated has filed each year, counting each mark once.

Peak year · 117 filed
1984
2022 to 2026 · filed
20
First filing
1953

Filings by year: 1953: 1, 1954: 2, 1955: 2, 1956: 1, 1957: 4, 1958: 3, 1959: 4, 1960: 5, 1961: 1, 1962: 4, 1963: 4, 1964: 7, 1965: 6, 1966: 7, 1967: 9, 1968: 2, 1969: 14, 1970: 6, 1971: 3, 1972: 3, 1973: 13, 1974: 24, 1975: 9, 1976: 39, 1977: 54, 1978: 23, 1979: 10, 1980: 4, 1981: 16, 1982: 9, 1983: 67, 1984: 117, 1985: 78, 1986: 37, 1987: 64, 1988: 15, 1989: 14, 1990: 57, 1991: 12, 1992: 27, 1993: 22, 1994: 15, 1995: 16, 1996: 26, 1997: 7, 1998: 4, 1999: 16, 2000: 36, 2001: 24, 2002: 3, 2003: 9, 2004: 8, 2005: 23, 2006: 14, 2007: 8, 2008: 4, 2009: 7, 2010: 10, 2011: 8, 2012: 6, 2013: 13, 2014: 19, 2015: 10, 2016: 14, 2017: 13, 2019: 1, 2020: 11, 2021: 14, 2022: 1, 2023: 9, 2024: 8, 2026: 2.

Disputes and deals

Oppositions, cancellations and ownership changes

Proceedings Hallmark Cards, Incorporated has been part of, and the assignments recorded against its marks.

Disputes & oppositions

Proceedings
87
As challenger
45
As defendant
42

By proceeding type

  • Opposition79
  • Cancellation8

Outcomes

  • Other78
  • Withdrawn7
  • Pending2

Assignments & security interests

Transactions
21
Marks acquired
12
Marks divested
9
Marks with liens
0
Unreleased security interests
0
  • Assignment20
  • Merger1

Recorded from 1962-05-02 to 2026-04-16.

Portfolio

Latest filings

The most recent applications across Hallmark Cards, Incorporated's owner names.

Browse all 1,204 register records
MarkStatusOfficeClassesFiled
SIMPLY FOR YOU BY HALLMARKpublishedUKIPO162026-09-03
SIMPLY FOR YOU BY HALLMARKpending oppositionEUIPO162026-09-03
RAINBOW BRITEregisteredIPOS14, 16, 18, 282024-10-01
RAINBOW BRITEregisteredIP Australia14, 18, 20, 21, 242024-09-26
RAINBOW BRITEallowedUSPTO3, 11, 14, 16, 18, 202024-09-12
HALLMARK+registeredUKIPO9, 35, 38, 41, 422024-08-16
FAQ

About Hallmark Cards, Incorporated's trademarks

How many trademarks does Hallmark Cards, Incorporated own?

Hallmark Cards, Incorporated owns 1,204 unique trademarks across the registers Signa tracks.

How many of Hallmark Cards, Incorporated's trademarks are registered?

235 of Hallmark Cards, Incorporated's unique marks are registered.

Where does Hallmark Cards, Incorporated file the most trademarks?

Hallmark Cards, Incorporated holds the most marks at the USPTO, with 500 unique marks.

API

Get this data via the API

Every number on this page comes from the Signa API. Pull Hallmark Cards, Incorporated's portfolio into your own product with one request.

  • GET/v1/entities/{id}/analytics

    Portfolio, disputes and ownership changes

  • GET/v1/entities/{id}

    Company record, ticker, LEI and owner names

  • GET/v1/entities/{id}/trademarks

    Every trademark in the portfolio

GET /v1/entities/{id}/analytics
ID=ent_019f2856-178d-7329-b546-24a1abcb47dc
curl https://api.signa.so/v1/entities/$ID/analytics \
  -H "Authorization: Bearer $SIGNA_API_KEY"
Response
{
  "object": "analytics_report",
  "subject": {
    "id": "ent_019f2856-178d-7329-b546-24a1abcb47dc",
    "object": "entity",
    "name": "HALLMARK CARDS, INCORPORATED"
  },
  "portfolio": {
    "mark_count": 1204,
    "active_count": 238,
    "jurisdiction_spread": {
      "US": 500,
      "AU": 304,
      "GB": 135
    }
  }
}